Abstract:This research was directed by the fact that Recreation Parks in Jakarta had not been optimising their performance so far. The total number of visitors of the Recreation Parks was not straightly in line with the total number of visitors to Jakarta. Tourists coming to Jakarta, both domestic and international, increased significantly year by year, whereas visitors of the Recreation Parks was fluctuating and decreasing since 2004. The main cause of this condition was the low performance of the corporate image of … Show more
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