Pelatihan Membuka Cakrawala Peluang Bisnis Era Digitalisasi pada Siswa Paket C

Abstract

The current era is an era of digitization that is all based on technology and information in the hands of only using a smartphone, it can all be done to support business activities. To provide knowledge about this, the activities of devotion to the community are carried out on Students of Package C PKBM Sahabat Cendekia with the aim that they get knowledge about business opportunities in the era of digitalization. Participants in this community service activity as many as 55 participants. This method of community service uses the OMPMMP method (Field Elevation, Reviewing Problems, Preparing implementation stages, carrying out service, evaluating results and making reports and publications). The result of this devotion participants can understand business opportunities in the era of digitization such as understanding about social media audience profiles, insights about market places, active social media platforms, and understanding about the potential of business in the form of soft skills and communication and challenges in doing business in the era of digitization.

Community Service: Communication in Digital Era: Business Presentations and Their Relevance in the Workplace

“…Nowadays, everything is digitalized, centered around technology, and accessible through smartphones. This means that conducting business can be facilitated by utilizing these devices (Riki et al, 2022). The outcomes of this community service project align with the activity's original goals, which included enhancing participants' business presentations and business communication abilities in the digital age, particularly with regard to social media.…”