Pay Me with Venmo: Effect of Service Providers’ Decisions to Adopt P2P Payment Methods on Consumer Evaluations

The platformed money ecosystem: Digital financial platforms, datafication, and reimagining financial well‐being

“…Venmo is known for its social feed, where users can leave comments, “like” payments, and view other people's financial exchanges. Such features transform payment into a social transaction as much as an economic one, creating and increasing the platform's reach and impact in the process (Acker & Murthy, 2020; Huang et al, 2020). A simple dinner with friends turns into a monetizable datafication opportunity, when a friend group splits the dinner bill via Venmo.…”

I know what you did on Venmo: Discovering privacy leaks in mobile social payments

“…Acker et al [75] illustrate how transaction feeds of mobile payments support social practices, communication, and commerce with mobile devices and wireless networks. Huang et al [76] observe that the social aspects of novel peer to peer (P2P) payment systems, such as Venmo, can even play a role in how consumers judge a business. Through interviews with 14 Venmo users and surveys of 164 peer-to-peer payment app users and 80 Venmo users, Caraway et al [49] find uses consistent with other social awareness streams (SASs), and uncover novel uses that reflect the unusual inclusion of an SAS within a social payments app.…”

It’s About Time: A Call for More Longitudinal Consumer Research Insights

“…The article provides important longitudinal insights into the interplay between affective and cognitive processes on formation of consumer attitudes. Huang et al (2020) also consider firm-relevant outcomes and how consumers learn information and develop associations in memory over time. They present novel theorizing around how repeated experiences with novel payment mechanisms in different contexts might impact their adoption among consumers.…”

“…The third article in this section is by Huang et al (2020). It shifts focus to consider financial outcomes of firms based on the associations consumers develop over time to the payment methods the firms employ.…”