“…For example, Gentzkow and Shapiro (2010) and Ansolabehere, Lessem, and Snyder (2006) observe that newspaper editorials heavily favor incumbents. Similarly, Larcinese, Puglisi and Snyder (2011) observe partisan bias favoring incumbents in economic reporting. Most of the work in this field which focuses on the effect of political discourse on the audience in areas such as persuasion (Merton, 1946) and the manipulation of public opinion (Deutsch, 1963;Chafee, 1975;Nimmo & Savage 1976;Nimmo et al, 1981;Edelman, 1977Edelman, , 1988Edelman, , 2001Rank, 1984;Paletz, 1987;Swanson & Nimmo, 1990;Pierce at al., 1992;Stuckey, 1996;Watts, 1997;Perlmutter, 1999;Kaid, 2004;Esser & Pfetsch., 2004;Lilleker, 2006;Stanyer, 2007;McNair, 2007).…”