Optimization of Student Loyalty through Rewards and Students’ Satisfaction as Intervening Variables

Marpaung, Durahman; Pebri, Prianda; Nirmalasari, Nirmalasari; Hartati, Srie; Nasib, Nasib

doi:10.33258/birci.v4i2.1846

Cited by 4 publications

(4 citation statements)

References 8 publications

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“…Increased student pleasure by 6 students. Reward is a tool to educate children so that children can feel happy because their deeds or work are rewarded [9], [10]. The results of this discussion of good practice are also strengthened by the results of research that reward is given as reinforcement in learning [11].…”

Section: Discussionmentioning

confidence: 93%

Use of Literacy Tree Rewards in Motivating the Reading of Deaf Students

Kartini

2022

pj.oem

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Reading is a basic thing that must be mastered by students, because reading is the basis of every science. By reading, it is hoped that deaf students will broaden their horizons and knowledge and increase their vocabulary. It is often found that the problem experienced by deaf students is the lack of motivation to read both at home and at school. This article aims to describe the application of the literacy tree reward media and to find out the effect of the media on the reading motivation of deaf students in class VII at SLB Bekasi Jaya Bekasi City both at home and at school. This study uses a qualitative descriptive approach with observation, interviews and the results of a questionnaire/survey of motivation and interest as well as direct observation and experience. The results of observations, interviews and questionnaires took place before using the literacy tree reward media and after using the literacy tree reward. The results showed that the use of the literacy tree reward can increase reading motivation in class VII deaf children at SLB Negeri Bekasi Jaya, Bekasi City. With the increased motivation to read in deaf children, it is hoped that the habit of playing games during recess is reduced, students are more serious when they get reading assignments and students like to go to the library.

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Section: Discussionmentioning

confidence: 93%

Use of Literacy Tree Rewards in Motivating the Reading of Deaf Students

Kartini

2022

pj.oem

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“…This can foster a deep emotional attachment and encourage visitors to return (Chauhan et al, 2023). Services that empathize with travelers' needs and preferences can build strong personal bonds (Marpaung et al, 2021). This bond can be essential in building loyalty as travelers may feel more connected to the location or service provider (Martin and Nasib, 2021).…”

Section: Service Qualitymentioning

confidence: 99%

Impact of price fairness, service quality, and destination image on tourist loyalty and satisfaction: A case study of Lake Toba, North Sumatra

Marpaung,

Syaifuddin,

Toni

2024

Int. j. adv. appl. sci.

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Tourist loyalty is crucial for enhancing the well-being of local communities in a region. This study aims to investigate how price fairness, service quality, destination image, and tourist facilities directly and indirectly affect tourist loyalty via tourist satisfaction at Lake Toba, North Sumatra. A quantitative method was utilized for this research. The study focused on tourists who visited Lake Toba in 2022, totaling 179,609 individuals. A sample of 280 tourists was selected using an accidental sampling method, where tourists were chosen randomly. The data collection was conducted through questionnaires based on specific indicators for each variable studied. The data was analyzed using the Structural Equation Model (SEM) technique, employing the Partial Least Square (PLS) method. The findings reveal that tourist satisfaction plays a significant role in mediating the impact of price fairness, service quality, destination image, and tourist facilities on loyalty to Lake Toba, both directly and indirectly. The results indicate that price fairness is the most critical factor for tourists when considering returning to Lake Toba. This study suggests that there should be an authority responsible for ensuring price fairness in tourism services and products at Lake Toba to maintain and improve tourist loyalty.

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“…The main customers of educational institutions are learners. Every educational institution is required to be able to meet the wants and needs of its students, therefore, if it wants to meet student satisfaction, an educational institution must be able to understand what students need and want or other outside communities (Inok Ahn et al, 2021;Marpaung et al, 2021;Mustafa et al, 2022). Stakeholders in carrying out educational activities must carry out their duties as well as possible and provide maximum performance so that what has been planned will be achieved so as to provide satisfactory results.…”

Section: Introductionmentioning

confidence: 99%

The Effect of Excellent Service with the A6 Concept on Student Satisfaction at SMK Negeri 7 Makassar

Haerul,

Sari,

Niswaty

2023

pj.oem

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Excellent service is a service that prioritizes the interests of customers or students. Service providers must be able to provide good service quality standards that exceed the expectations of students so that the needs, desires and expectations of students are met. This study aims to determine the picture of excellent service with the A6 concept, the picture of student satisfaction, and the influence of excellent service with the A6 concept on student satisfaction at SMK Negeri 7 Makassar. This research is a quantitative research that shows cause-and-effect relationships. The sample in this study amounted to 85 students with stratified random sampling techniques. The data collection techniques used are questionnaires, observations and documentation. The data analysis techniques used in this study are descriptive statistical analysis and inferential statistical analysis. The results showed that the variables of excellent service at SMK Negeri 7 Makassar were in the very good category with indicators, namely ability, attitude, appearance, attention, action, and accountability, while the variables of student satisfaction were in the very good category with indicators of speed, accuracy, safety, friendliness, and comfort. Based on the results of the product moment correlation test, the relationship between variables is moderate. Based on the results of a simple linear regression analysis, it was concluded that there was a positive and significant influence of excellent service with the A6 concept on student satisfaction at SMK Negeri 7 Makassar. This research uses the A6 concept as the basis for excellent service to provide satisfaction to students so that the needs, desires or expectations of students are met.

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Optimization of Student Loyalty through Rewards and Students’ Satisfaction as Intervening Variables

Cited by 4 publications

References 8 publications

Use of Literacy Tree Rewards in Motivating the Reading of Deaf Students

Use of Literacy Tree Rewards in Motivating the Reading of Deaf Students

Impact of price fairness, service quality, and destination image on tourist loyalty and satisfaction: A case study of Lake Toba, North Sumatra

The Effect of Excellent Service with the A6 Concept on Student Satisfaction at SMK Negeri 7 Makassar

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