“…6,9,10 cholesterol ( 17 O natural abundance = 0.0373%), and the practicalities of measuring quadrupolar NMR. In this work 17 O enriched cholesterol was synthesised using previously published conditions, 26 and utilised in solid state 17 O NMR spectroscopy studies of hydrogen bonding. This exploits the single oxygen site on the cholesterol to provide information about hydrogen bonding.…”