Opinion Zoom: A Modular Tool to Explore Tourism Opinions on the Web

Abstract

In this paper, we propose OpinionZoom, a modular software that helps users in an easy manner to understand the vast amount of tourism opinions disposed all over the Web.We also successfully implemented and tested OpinionZoom, encompassing the situation of the tourism industry in Los Lagos, also known as the Lake District, in Chile. Results showed the effectiveness of the designed proposal when applied to solving this specific industry's issues.

The State of the Art in Sentiment Visualization

“…Opinion Zoom by Marrese‐Taylor et al . [MTVBM13] provides a lightweight visualization of customer reviews using an aspect‐based sentiment analysis model. The system uses basic visual representations such as bar charts and bubble charts.…”

Opinion Mining and Information Fusion: A survey

“…They achieved high precision and recall (90%) in the sentiment polarity extraction task but were only able to extract 35% of the explicit aspect expressions. In [55], the authors further developed their methodology and integrated it into a modular software that considers all of the previous steps with the addition of a visualization module.…”

Different Applications and Techniques for Sentiment Analysis

“…Likewise, they represent the central issue in slant examination which is knowing the notion communicated in writings whether the assumption demonstrates positive or negative assessment. Taylor et al [4] demonstrate that an outline arrangement of opining digging for tourism which will be advantageous in a lot of enterprises. Additionally, they propose a framework it is ti tackle issue in Lake Distract tourism industry.…”