Online community development through social interaction — K-Pop stan twitter as a community of practice

Malik, Zunera; Haidar, Sham

doi:10.1080/10494820.2020.1805773

Cited by 25 publications

(20 citation statements)

References 41 publications

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“…This study will explain Informants' experiences who use the Instagram Stories feature using a qualitative research method. Qualitative research allows researchers to collect data in depth in natural conditions and focuses on the Informant's perspective (Malik & Haidar, 2020). Data were collected by conducting interviews with five active IS users who live in the red zone of the spread of COVID-19 in Indonesia.…”

Section: Methodsmentioning

confidence: 99%

The Use of Instagram Stories at the Age of COVID-19 Pandemic

Savitri

Irwansyah

2021

aspikom

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One of Instagram's features, Instagram stories (IS), which allows users to access videos and photos for 24 hours, is one of the prevalent features used by Instagram users. This qualitative research aims to investigate the use of IS during the COVID-19 pandemic by referring to The Technology Acceptance Model (TAM) as a research framework. The framework observes ten external factors that influence the perception of ease of use and IS's usefulness, affecting the user's attitude to IS, leading to IS's actual use. This study also found the pattern and form of IS uploads, as well as recommendations for the use of IS. Data were collected via interviews and observations of Informant's Instagram Stories posts who are the active IS users who live in the red zones of COVID-19 spread in Indonesia. Overall, all Informants had good attitudes towards IS, which leads to the active use of IS.

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Section: Methodsmentioning

confidence: 99%

The Use of Instagram Stories at the Age of COVID-19 Pandemic

Savitri

Irwansyah

2021

aspikom

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“…Sue et al (2011) reported that a parasocial relationship with a product character induces cultural proximity between Taiwan and Korea. Malik & Haidar (2020) also reported that power hierarchy is one of characteristics to be considered an online community practice of Korean Pop-music, which likely demonstrates the potential effect of cultural value on online social behaviors. These findings imply that cultural values can induce communication styles toward consumption behaviors.…”

Section: Cultural Valuementioning

confidence: 93%

“…Culture and its complex meanings consists of practices, symbols, norms and values in a society (Schwartz, 2006;Park & Rabolt, 2009;Fan, Anwar, & Huang, 2018;Choi, Seo, Wanger, & Yoon, 2018;Malik & Haidar, 2020). Schwartz (2006) categorized culture into the seven dimensions of autonomy (cultural broadmindedness and curiosity, exciting and varied life styles), embeddedness (respect for social order and tradition, obedience, security, wisdom), egalitarianism (responsibility, equality, social justice, mutual help, and honesty), hierarchy (social power, authority, humility, and wealth), harmony (peace, unity with nature, and environment protection), and mastery (ambition, success and competence).…”

Section: Cultural Valuementioning

confidence: 99%

“…Products can provide insights into culture (Zimmerman, 2015). Cultural values produce remarkable influences on various behaviors such as consumption (Choe & Kim, 2018), decisionmaking (Kim, Jun & Kim, 2018), location of travel (Su et al, 2011), brand image development (Park & Rabolt, 2009), and communication (Zimmerman, 2015;Malik & Haidar, 2020). For example, Park & Rabolt (2009) reported that egalitarianism, affective autonomy, intellectual autonomy, and harmony values are more relevant to global brand image formation in Americans, while South Koreans are more likely to consider hierarchy value.…”

Section: Cultural Valuementioning

confidence: 99%

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Determinants of Consumption Behaviors of Korean Pop Culture in Taiwan

Lee

2021

International Journal of Asian Business and Information Management

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This paper presents a qualitative analysis of associations between intrinsic (e.g., functional), extrinsic (e.g., social) and cultural consumption values, and consumption behavior of Korean pop cultural contents (KPCC) in Taiwan. Moderation effects of Korean language abilities on associations are also investigated. Results show that intrinsic consumption value has the strongest association with KPCC consumption behaviors. Functional, epistemic, and conditional values have strong associations, whereas emotional and social exhibit weak associations. Cultural value is not a strong predictor of consuming KPCCs due to Korean and Taiwan cultural characteristics not being substantially different. Language abilities weakly moderate relationships between KPCC consumption values and consumption behaviors. Implications and suggestions are addressed. The research contributes findings and implications to the domain of KPCC marketing and retailing in Taiwan.

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“…To execute these events successfully, effective communication and collaboration across the fandom is required (Sunny, Interview). This is because on social media platforms, one's value is measured not on the basis of their social, political or economic status in the physical world, but by their contribution (Levina and Arriaga, 2014;Malik and Haidar, 2020). Users are required to tailor their contributions according to an imagined audience (St˚ahl and Kaihovirta, 2019) and share content that they feel would be accepted and appreciated within the circle.…”

Section: Learning Through Interactionmentioning

confidence: 99%

English language learning and social media: Schematic learning on Kpop Stan twitter

Malik

Haidar

2020

E-Learning and Digital Media

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The recent years have observed a notable rise in online activities and interactions. One of the popular online interaction zones are fandom communities comprising fans of any artist, band, TV show, movie, book, and so on. These fans come together on various platforms to enthuse about their favorites with people who share their admiration and interests. One such platform is Twitter and the fandom community is Stan Twitter. Within those fandoms, K-Pop fandom stands out because of the density of English as a second or foreign language speakers in this community. Taking this community as its sample, this study explores the ways in which the non-native English speaking fandom members use English to communicate on this platform. Moreover, the study focuses on the interpretation and usage of meme discourse by these non-native English speaking members. The findings reveal that the fandom members learn memetic discourse by internalizing it in the form of schemas, which means that they learn the whole chunk of interaction rather than learning individual words. The study has also explored overall language-learning within this community, and has discussed the implications of fandom activities as potential learning aids.

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Online community development through social interaction — K-Pop stan twitter as a community of practice

Cited by 25 publications

References 41 publications

The Use of Instagram Stories at the Age of COVID-19 Pandemic

The Use of Instagram Stories at the Age of COVID-19 Pandemic

Determinants of Consumption Behaviors of Korean Pop Culture in Taiwan

English language learning and social media: Schematic learning on Kpop Stan twitter

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