“…In recent years, mass media, in particular, have constructed youthful, thin bodies as desirable by linking youth and thinness to a variety of positive social characteristics (Gerike, 1990;Itzen, 1986;Spillman & Everington, 1989;Thompson & Hirschman, 1995;Ussher, 1989). Both cultural critics and researchers also have suggested that middle-aged and elderly women are under-represented in mainstream media presentations, and that when they are present, they often are portrayed as "incapable" and "unattractive" or are held up as examples of older women who, by virtue of their "young looks," should be admired and emulated (Apter, 1995;Chrisler & Ghiz, 1993;Gerike, 1990;Itzen, 1986;Nett, 1991;Ussher, 1989, p. 116). At the same time, cultural knowledge claims have presented the body as "a phenomenon of options" that is no longer limited by its biology, but instead, can be controlled and maintained through varied technologies, consumer products, and body regimens (Bordo, 1993;Featherstone, 1991;Shilling, 1993, p. 3;Spitzack, 1990;Thompson & Hirschman, 1995).…”