Older Travelers’ E-Loyalty: The Roles of Service Convenience and Social Presence in Travel Websites

Bi, Yahua; Kim, Insin

doi:10.3390/su12010410

Cited by 26 publications

(31 citation statements)

References 84 publications

(137 reference statements)

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“…The e-satisfaction of customers is related to the affective state as a consequence of order fulfillment in a previous e-commerce transaction [60]. Online customer satisfaction can be an antecedent for future purchase intention and e-loyalty highlighting the experience of contentment [61]. Satisfaction will be related to the needs and expectations that have been crystallized after repeat online purchases materializing itself as a cumulative evaluation of a product or a service bought online [62].…”

Section: Theoretical Framework and Hypothesis Developmentmentioning

confidence: 99%

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The Perspective of E-Business Sustainability and Website Accessibility of Online Stores

et al. 2020

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E-commerce’s latest trends, highlighted by the global phenomena of the COVID-19 pandemic, explicitly show substantial changes in the online consumers’ behavior as well. More and more specialists are talking about the emergence of a new paradigm in consumption, and of possible evolutions toward sustainable consumption. The purpose of this research is to investigate how the antecedents of e-loyalty have changed their effect on consumer attitudes and perceptions of e-commerce sites. The results, obtained through a structural model of 523 validated questionnaires of Romanian consumers of electronic and household appliances, show the importance of the effect of website accessibility, a factor that, until recently, exerted an influence mediated by other elements grouped either under the umbrella of site quality or site design. The model validated after the analysis shows the direct effect of the accessibility of the websites on e-loyalty, satisfaction and trust of the consumers. Based on the results, the value of this study lies in the fact that it presents arguments on how the boost of e-commerce systems leads to sales processes’ sustainability improvement and, to the same extent, the improvement of the ways for reporting sustainability using IT tools (online databases with customers, software integrated into e-commerce platforms, electronic financial management).

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Section: Theoretical Framework and Hypothesis Developmentmentioning

confidence: 99%

“…In addition, website accessibility can be assimilated with the concept of convenience regarding websites' online consumption [61][62][63]. Thus, identifying key drivers for online customer convenience is of great importance.…”

Section: Theoretical Framework and Hypothesis Developmentmentioning

confidence: 99%

The Perspective of E-Business Sustainability and Website Accessibility of Online Stores

et al. 2020

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“…According to the expectation-confirmation theory [52,53], satisfaction is an important predictor generating post-exposure affect and purchase intention [54][55][56][57][58]. When the perceived performance of a product or service meets customer expectations, the confirmation that appears leads to satisfaction [59] and such satisfied customers will have the intention to repurchase and vice versa [52].…”

Section: Satisfaction With a Healthy Food Exhibitionmentioning

confidence: 99%

Visitors’ Motives for Attending a Healthy Food Exhibition

Choi

Kim

2020

IJERPH

Self Cite

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Environmental issues (i.e., food safety and environmental pollution) have increased concerns about individuals' health as well as global environment. These concerns drive awareness for the influences of healthy foods, and eventually lead them to visit healthy food exhibitions. This research aims to understand the attendees' motives for participating in a healthy food exhibition. Specific objectives are to identify crucial visitors' motives influencing satisfaction with the healthy food exhibition and to verify whether visitors' satisfaction with the exhibition enhances their memory for the experience in the exhibition. The survey was conducted by targeting visitors who participated in the Busan International Food Expo, and the data collected from 363 attendees were analyzed using the SPSS and AMOS statistical programs. The analysis results revealed that three dimensions of healthy food exhibition motives, namely perceived healthiness, perceived hedonism and perceived food safety, increase visitors' satisfaction with the healthy food exhibition, and that satisfaction with the healthy food exhibition further had a positive impact on the visitors' memory for the exhibition experience.

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“…Today, websites have become the link between consumers, products, and tourism companies. More and more tourists compare different sites' contents and share opinions, experiences, and evaluations to improve their decision-making process [5][6][7]. Due to this process, the tourism industry is making increasing efforts, so that, in a context of market orientation, sites are adapted to consumers [8][9][10].…”

Section: Introductionmentioning

confidence: 99%

“…Despite its relevance, online loyalty is difficult to achieve, particularly as consumers can change destinations at a mere "click" due to the low switching costs [15][16][17][18]. Among the factors that influence online loyalty, the influence of site personalization, first impression, and website quality have been highlighted [4,6].…”

Section: Introductionmentioning

confidence: 99%

Influence of Site Personalization and First Impression on Young Consumers’ Loyalty to Tourism Websites

Martínez-González

Álvarez‐Albelo

2021

Sustainability

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This study analyzes the influence of site personalization, first impression, and design on young consumers’ loyalty to tourism websites. It is a new and necessary study, taking into account the multimedia profile and purchasing potential of the studied segment, the need for increasing online consumer loyalty, and the tourism websites’ relevance. Based on previous findings and using a sample of 609 young consumers, a causal model (PLS) is designed that is practical, novel, and significantly predicts online loyalty. The descriptive analysis results show young consumers’ positive attitudes toward e-commerce and their high online use and potential for making online purchases. The significant influence of site personalization on consumers’ first impression is also confirmed. In addition, first impression influence perceived website quality, and, in turn, this quality affects consumers’ online purchase intention and loyalty to the website. Finally, it is shown that online purchase intention has a direct and positive influence on website loyalty. Thus, this study provides tourism managers with the knowledge to encourage young consumers’ loyalty to their websites in a market orientation context. It can be achieved by acting on the site’s personalisation, the first impression, and the design of the site. The generational approach (Generation Z) also allows the conclusions and implications to be transferred to other regions and sectors.

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Older Travelers’ E-Loyalty: The Roles of Service Convenience and Social Presence in Travel Websites

Cited by 26 publications

References 84 publications

The Perspective of E-Business Sustainability and Website Accessibility of Online Stores

The Perspective of E-Business Sustainability and Website Accessibility of Online Stores

Visitors’ Motives for Attending a Healthy Food Exhibition

Influence of Site Personalization and First Impression on Young Consumers’ Loyalty to Tourism Websites

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