Nine years of the Red Book Challenge conservation education in Southern Madagascar: What we have learned

Abstract

Red Book Challenge Conservation Education Madagascar is a small-scale, arts-based, conservation education initiative founded in 2012 by two Lemur catta researchers working in the Berenty Reserve and incorporated as a nonprofit organization in 2022. The target demographic is children and adults living in Southern Madagascar. The Red Book Challenge program initially consisted of providing supplementary conservation education through classroom visits at the elementary schools in Berenty village. The school children created small conservation booklets with red covers, giving the project its name. Today, the program has expanded to include the village of Besakoa Ambany and the city of Fort Dauphin, while remaining a smallscale program. To date, the Red Book Challenge has completed seven outreach projects aimed at generating goodwill in the local community, community development, and conservation education. This retrospective analysis functions as a formative evaluation of the feasibility of future projects. This paper will focus on four projects that fall under the category of conservation education: (1) Using films to promote conservation topics (2) field trips to observe lemurs (3) a Malagasy-run conservation club, and (4) a coloring book. These projects have been funded through small grants from the International Conservation Fund of Canada, and private donations. This paper includes the Red Book Challenge's history, results from the participant surveys, and the successes and failures in each stage of our work. Six shifts in thinking occurred: (1) use of Malagasy talent to create educational conservation films (2) more formal assessment before and after field trips (3) improvement of recruitment, training and supervision of staff to keep the conservation club self-sufficient (4) enlistment of Malagasy illustrators and adaptation of environmentally friendly printing practices for the coloring books (5) disseminate study outcomes to international community though publication (6) reframe the program from spare-time volunteer work to full-time research work.

Time for action: Introduction to the special issue on conservation education in monkeys and strepsirrhines

“…In the article Nine Years of The Red Book Challenge: what we have learned, Walker‐Bolton (2022) details six shifts in thinking that occurred over the years of the project: (1) use of Malagasy talent to create educational conservation films, (2) more formal assessment before and after field trips, (3) improvement of recruitment, training and supervision of staff to keep the conservation club self‐sufficient, (4) enlistment of Malagasy illustrators and adaptation of environmentally‐friendly printing practices for the coloring books, (5) dissemination of study outcomes to international community though publication, and (6) reframing the program from spare‐time volunteer work to full‐time research work. It was only through the opportunity to publish the results of the past 9 years of our program that we as an organization were able to critically reflect on our successes and failures.…”

An overdue catalyst: Limitations imposed by COVID‐19 improved capacity building in community‐led environmental education in Madagascar

“…Red Book Challenge Conservation Education Madagascar is a Canadian non‐profit organization. Its aim is to supplement the education of people living in Southern Madagascar with creative educational projects on the topic of biodiversity and conservation, including films, music, and drawing, with the ultimate goal of protecting lemurs and their habitats (Walker‐Bolton, 2022). We run conservation clubs in communities in Southern Madagascar which have local people elected as executives and meet regularly to discuss conservation topics and to conduct good works such as planting trees.…”