New Tendencies in Wine Tourism in Tokaj Wine Region (Hungary): The Decreasing Role of Tokaji Aszú as a Dominant Brand

Drotár, Nikolett; Kozma, Gábor

doi:10.30892/gtg.34126-637

Cited by 2 publications

(1 citation statement)

References 17 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Today, tourism is one of the fastest growing and highly diversified sectors of the economy (Drotár and Kozma, 2021a;Drotár and Kozma, 2021b;Klamár and Kozon, 2022;Mátyás et al, 2022;Tóth et al, 2022), despite the downturn caused by the Covid-19 pandemic (Škare et al, 2021;Pramana et al, 2022;Roman et al, 2022). However, achieving a competitive edge in the international arena requires constant innovation on the part of all players.…”

Section: Introductionmentioning

confidence: 99%

Spatial Characteristics of Eu-Funded Tourism Investments in the Northern Great Plain Region (Hungary) in the 2014-2020 Budget Period

BADAR¹,

Kozma²,

MONYÓK³

2023

GTG

View full text Add to dashboard Cite

The aim of this paper is to present the territorial characteristics of explanation of European Union funding for tourism-related developments in the Northern Great Plain region (Hungary) in the 2014-2020 programming period of the European Union. We relied fundamentally on the website “palyazat.gov.hu” as our source, which provides information on the number of grant applications submitted and those that were successful. There are very significant differences between counties and settlements in terms of the application activity and the focus of the applications. Firstly, the specificities of the counties that make up the Northern Great Plain region had a significant impact on the region’s performance in case of national-level projects. Secondly, hand the influencing factors include the commitment of the leaders of the individual counties and settlements to tourism, the impact of the conditions set out in the calls for applications, as well as the role of political lobbying.

show abstract

Section: Introductionmentioning

confidence: 99%

Spatial Characteristics of Eu-Funded Tourism Investments in the Northern Great Plain Region (Hungary) in the 2014-2020 Budget Period

BADAR¹,

Kozma²,

MONYÓK³

2023

GTG

View full text Add to dashboard Cite

show abstract

Development of the Wine-Growing Enterprises in the Mór Wine Region, Hungary

Kismarjai,

Illés,

Mendel

et al. 2024

European Countryside

View full text Add to dashboard Cite

The Mór Wine Region (MWR) is one of the smallest ones in Hungary. Its area decreased continuously to only 724 hectares till 2022. Nevertheless, a spatial concentration of farms can be observed, like it has happened in other wine-growing regions of Hungary. Our principal aim is to investigate the sale channels with special consideration of the personal, market and online forms in the light of sustainability. The pandemic time is over, the online sales are in vain, the personal relationship between the winemaker and the customer is currently enjoying a revival period. Within the framework of mixed methods approach, we surveyed 28 winegrowers and wineries to fill in our semi-structured questionnaires, as main method in this article. After evaluating the questionnaires, we can say that some young wineries, thanks to good marketing activities, are able to take advantage of modern community-based media and are able to reach semi-wealthy social groups that usually consume wine. Unfortunately, the majority of wineries are not able to do so. Furthermore, there is a lack of cooperation between suppliers that can initiate smaller wineries to process and store grapes, and at least appear on the domestic market.

show abstract

New Tendencies in Wine Tourism in Tokaj Wine Region (Hungary): The Decreasing Role of Tokaji Aszú as a Dominant Brand

Cited by 2 publications

References 17 publications

Spatial Characteristics of Eu-Funded Tourism Investments in the Northern Great Plain Region (Hungary) in the 2014-2020 Budget Period

Spatial Characteristics of Eu-Funded Tourism Investments in the Northern Great Plain Region (Hungary) in the 2014-2020 Budget Period

Development of the Wine-Growing Enterprises in the Mór Wine Region, Hungary

Contact Info

Product

Resources

About