New Product Design: Creating a Digital VR Game to Promote the Conservation of Nature-based Tourism Attractions

Coghlan, Alexandra; Carter, Lewis

doi:10.1108/978-1-83982-688-720201011

Cited by 9 publications

(8 citation statements)

References 21 publications

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“…This provides some new ideas for future research on the sustainable tourism industry. For example, people are concerned about how ICT enables tourists to participate in the protection of natural assets in an innovative way, which helps to make nature-based tourism more sustainable [11]. We try to provide some ideas from the perspective of virtual technology.…”

Section: Application Valuementioning

confidence: 99%

“…It is well known that there is a vague boundary between sustainable and unsustainable tourism [11]. However, it is undeniable that the development of traditional tourism does have a certain regional impact which may render tourist destinations vulnerable and have a negative impact on their cultural, social, economic, or environmental systems [12].…”

Section: Introductionmentioning

confidence: 99%

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Flow Experiences and Virtual Tourism: The Role of Technological Acceptance and Technological Readiness

et al. 2022

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Virtual technology has brought new development opportunities to the tourism market and is expected to help the tourism industry cope with the challenges issuing from the COVID-19 pandemic. Given this context, in this study, we propose and test a model based on the SOR architecture, which includes tourists’ experience of virtual tourism, technical readiness (TR), technical acceptance (TA), and tourists’ virtual tourism intentions and the variables of flow experience, technical optimism, technical discomfort, perceived usefulness, perceived ease of use, adoption intention, and consumption intention. To this end, data were collected through a questionnaire survey of Chinese tourists (n = 542). Then, we used a structural equation model (SEM) to test the hypothetical relationships between potential variables. The results showed that the flow experience delivered by the virtual tourism experience affects tourists’ tendencies to use and intentions to consume virtual tourism. Second, flow experiences can make tourists more optimistic about virtual tourism technology, reduce tourists’ technical discomfort, and enhance tourists’ perceptions of usefulness and ease of use. We also found that tourists’ intentions to use virtual tourism technology affect their intentions to travel on the spot. These findings provide useful insights for tourism practitioners, suggest new ideas for marketing and sustainable development in the virtual tourism industry, and verify the application of the integrated SOR and TAM framework in the field of tourism consumption.

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Section: Application Valuementioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Flow Experiences and Virtual Tourism: The Role of Technological Acceptance and Technological Readiness

et al. 2022

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“…The brochure is one of the common forms of verbal communication. Studies by Coghlan and Carter (2020), a study based in Australia, developed a digital tool using the 3D game to promote and preserve nature-based attractions in the country. Razak (2021) mentioned the employment of digital tools in preserving natural heritage.…”

Section: Indicatorsmentioning

confidence: 99%

Nature-based attractions in the Province of Albay: Basis for action plan

Salcedo¹,

Apritado²

2022

IJRSM

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The study aimed to enhance the nature-based attractions in the province of Albay. It presented the demographic and psychographic profile of the respondents, assessed the safety and security of the tourists visiting the nature-based attractions in the province of Albay and its destination attributes, determined the significant difference when grouped according to profile variables, tested the significant relationship between the safety and security of the tourists visiting the nature-based attractions and destination attributes influencing visit intention, lastly, proposed an action plan to enhance the nature-based attractions in the province of Albay. The study used quantitative research method. It used 385 respondents based on the tourist arrivals in Albay 2021 from the data presented by Department of Tourism (DOT). The researcher used the Raosoft Sample Size Calculator to determine the research participants with a margin error of 5 percent. Also, it has a 95 percent confidence level.The instrument went through pilot testing to validate it. The result of the Shapiro-Wilk Test showed that p-values of all variables were less than 0.05, meaning that the data set was not normally distributed. Therefore, the Mann-Whitney U test for two groups and the Kruskal Wallis test for more than two groups were used as part of the non-parametric tests to determine the significant differences. Likewise, Spearman rho was used to test the significant relationship. All analyses were performed using SPSS version 26. Based on the result of the study, predominantly, visitors in Albay are female, single, and belonging to the Gen Z. All respondents claimed to have traveled to Albay for the past 12 months before the study. Nearly half usually traveled to Albay once a year, and over half have sojourned Albay for leisure, recreation, or holiday purposes. Further, the accessibility of nature-based attractions in Albay is crucial in maintaining the positive attitude of the tourists to the place. The lack of tour guides in the province of Albay can be a pressing issue as this implies that there has been a scant workforce in the area. In the nature-based attractions the respondents felt safe and secure from water and air pollution. Moreover, the tourists are aware of the natural disasters in the place. As recommended by the researcher, the local government may put thrust on medical care, security services, and tourism-oriented policy also, may hire tour guides as well.

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“…One of the new technologies that is emerging in the world is the Internet of Things (IoT) that can help improve the tourism experience of visitors in a tourism destination [24, 27−31]. Subsequently, an effective tourist destination is able to produce benefits constantly through giving the best touristic experience to the vacationers so they make the most of their stay at the particular travelling location [24,[32][33][34].…”

Section: 4tourism Destinationmentioning

confidence: 99%

“…Generally, tourists visiting the zoo intend to explore and learn about the animals. There are various common ways of disseminating information to tourists which include producing the engraved version of the information on plaques, stones, or signboards [25,26,33,34]. This kind of implementation has a limitation because the amount of information that can be displayed depends on the size of the available surface.…”

Section: 4tourism Destinationmentioning

confidence: 99%

Enhancing a mobile application with contextual information delivery using proximity beacon: a preliminary study at a tourist destination

Buja¹,

Deraman²,

Samah³

et al. 2021

IJATEE

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This paper presents the development of a mobile application with contextual information delivery using proximity beacon.The aim of this study is to help the tourism industry in attracting more visitors. To execute the functions, a prototype was developed and based at Melaka Zoo, Malaysia. There are two mobile technologies used in the development of the prototype namely geofence and proximity beacon using Bluetooth. There are three phases involved in developing the prototype; feasibility study and requirement analysis, design, and development and testing. The functionality and the network performance of the developed application was successfully tested and validated. All designed and developed functions of the application were working correctly. In addition, the network performance of geofence and beacon were acceptable. Further work is recommended to ensure that the application can be applied successfully in other domains such as smart campus, smart home and smart mall applications. Besides, the development can be extended to the iOS platform.

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New Product Design: Creating a Digital VR Game to Promote the Conservation of Nature-based Tourism Attractions

Cited by 9 publications

References 21 publications

Flow Experiences and Virtual Tourism: The Role of Technological Acceptance and Technological Readiness

Flow Experiences and Virtual Tourism: The Role of Technological Acceptance and Technological Readiness

Nature-based attractions in the Province of Albay: Basis for action plan

Enhancing a mobile application with contextual information delivery using proximity beacon: a preliminary study at a tourist destination

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