Moral Politics in the 2008 Presidential Convention Acceptance Speeches

Deason, Grace; Gonzales, Marti Hope

doi:10.1080/01973533.2012.674450

Cited by 15 publications

(32 citation statements)

References 33 publications

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“…Both studies found that conservatives incorporate moral metaphor into their public address more frequently and with greater flexibility than liberals. Deason and Gonzales' (2012) analysis of moral framing in convention acceptance speeches from the 2008 election suggests that this trend might be shifting. They found that Democrats Barack Obama and Joseph Biden used more moral metaphors in total than Republicans John McCain and Sarah Palin; but while conservatives used roughly the same amount of both Strict Father and Nurturant Parent references, Democrats once again focused mostly on Nurturant Parent themes.…”

Section: Testing Lakoffmentioning

confidence: 96%

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Lakoff's Theory of Moral Reasoning in Presidential Campaign Advertisements, 1952–2012

Ohl

Pfister

Nader

et al. 2013

Communication Studies

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Section: Testing Lakoffmentioning

confidence: 96%

“…[4] Deason and Gonzales (2012) studied the association between Strict Father=Nurturant Parent reasoning and issues in the convention acceptance speeches of the 2008 presidential campaign. Their analysis shows that Democrats use Strict Father themes to discuss the traditionally Republican issues of defense and terrorism, which our analysis confirms.…”

Section: [2]mentioning

confidence: 99%

Lakoff's Theory of Moral Reasoning in Presidential Campaign Advertisements, 1952–2012

Ohl

Pfister

Nader

et al. 2013

Communication Studies

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“…Several scholars have used Lakoff's work to identify how metaphor shapes political discourse on various issues including the Million Mom March (Hayden, 2003), the Iranian Green Revolution (Pérez-Sobrino, 2013), editorial cartoons (Bounegru & Forceville, 2011), the Iraq War (Lule, 2004), weapons of mass destruction (Billig & MacMillan, 2005), and presidential speeches (Deason & Gonzales, 2012). In this study, we similarly draw on Lakoff's work to uncover how cable TV news hosts frame immigration and health care debates in political discourse.…”

Section: Interpretive Frameworkmentioning

confidence: 99%

Progressive and Conservative “Freedom” Through the Lens of FOX and MSNBC

McDonald

Morgaine

2016

Sage Open

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This research examines the framing of health care and immigration policy debates by high profile cable television (TV) pundits on FOX News and MSNBC. The study uses an interpretive framework to apply Lakoff’s (2006) conceptualization of “freedom” as a contested idea within political discourse in the United States. Qualitative content analysis was used to examine 322 TV transcripts. Findings indicate that in both the health care debates of 2009 and immigration debates of 2010, conservative and progressive cable TV pundits overtly drew on deep frames that produced inherently contradictory conceptualizations of “freedom” in political discourse. Conservatives framed government health care as an intrusion on personal freedom, yet applauded government intervention on the issue of immigration in the name of security, whereas progressives framed access to health care as security for the greater good, while viewing immigration legislation as racial profiling and a violation of personal freedom. Employing a qualitative approach to the study of cable TV pundits provides insight into how framing processes are communicated and reinforced in the midst of political debate.

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Section: Theory and Literature Reviewmentioning

confidence: 99%

“…While Lakoff's () Moral Politics Theory has garnered much attention in the academy, politics, and in the media (Bai ; Bar‐Lev ; Deason and Gonzales ; Wehling ), others have questioned its validity (Iyengar ). Several studies have empirically tested it (Ahrens ; Barker and Tinnick ; Cienki ; Clemons, McBeth, and Kusko ; Deason and Gonzales ; McAdams et al ). Most of these studies have focused on analyzing and identifying the presence of Strict Father or Nurturant Parent language in public statements and speeches by conservative and liberal politicians (Ahrens ; Cienki ; Deason and Gonzales ; McAdams et al ).…”

Section: Theory and Literature Reviewmentioning

confidence: 99%

The Interaction of Policy Narratives, Moral Politics, and Criminal Justice Policy Beliefs

2020

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Criminal justice reform is one of the many contentious issues we face in an increasingly polarized political climate. Differing perceptions of issues like these may be explained by underlying belief systems and expressed through narratives. This study employs the Narrative Policy Framework (NPF) by Moral Politics Theory as the theoretical underpinning for policy narratives. Moral Politics Theory states that policy beliefs are shaped by either a Strict Father (individual responsibility) or Nurturant Parent (societal responsibility) worldview. Visitors to Eastern State Penitentiary Historic Site read one criminal justice narrative from each worldview and selected which was more persuasive. Worldview and policy beliefs predicted which narrative was found persuasive; however, the analysis revealed there may be bilateral support for a combination of individual and societal responsibilities. Finally, this study supports and expands the NPF to a new context and population. Related Articles Ertas, Nevbahar. 2015. “Policy Narratives and Public Opinion Concerning Charter Schools.” Politics & Policy 43 (3): 426‐451. https://doi.org/10.1111/polp.12120 McBeth, Mark K., Donna L. Lybecker, and Kacee Garner. 2010. “The Story of Good Citizenship: Framing Public Policy in the Context of Duty‐Based versus Engaged Citizenship.” Politics & Policy 38 (1): 1‐23. https://doi.org/10.1111/j.1747-1346.2009.00226.x Shanahan, Elizabeth A., Mark K. McBeth, and Paul L. Hathaway. 2011. “Narrative Policy Framework: The Power of Policy Narratives in Influencing Public Opinion.” Politics & Policy 39 (3): 373‐400. https://doi.org/10.1111/j.1747-1346.2011.00295.x

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Moral Politics in the 2008 Presidential Convention Acceptance Speeches

Cited by 15 publications

References 33 publications

Lakoff's Theory of Moral Reasoning in Presidential Campaign Advertisements, 1952–2012

Lakoff's Theory of Moral Reasoning in Presidential Campaign Advertisements, 1952–2012

Progressive and Conservative “Freedom” Through the Lens of FOX and MSNBC

The Interaction of Policy Narratives, Moral Politics, and Criminal Justice Policy Beliefs

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