Profound changes due to Open-Access (OA) publications lead to organizational changes in universities and libraries. This study examines Israeli librarians' perceptions regarding their role and the academic library's role in promoting OA-publications, including the barriers, challenges, needs, and requirements necessary to promote OA publishing. Lack of a budget for OA-agreements, no cooperation from university management, and researchers' unfamiliarity with OA were among the most prominent barriers. Librarians see great importance in their role of advising researchers regarding OA. However, they insist on a regulated OA-policy at the national and institutional levels to strengthen their status as change-leaders of the OA-movement.