Modification of driving behavior in a large transport organization: A field experiment.

Abstract

To change the driving behavior of mail-van driven so as to encourage energy saving, a program was developed and implemented in the Netherlands Postal and Telecommunications Services (FIT). Based on empirical analysis, 3 approaches were used to influence driving behavior: providing information, providing task assignment and control, and providing feedback on gasoline consumption. The effectiveness of the program was tested in a field experiment. Attitudes, social norms, and reported behavior changed, and energy savings of more than 7% were achieved, compared with a control group. From an economic point of view, further implementation in the PTT organization could be attractive.Little is known about the potential for achieving energy conservation through the use of behavioral modifications in industrial organizations. Investigations of energy conservation in

The Impact of Individual Attitudinal and Organisational Variables on Workplace Environmentally Friendly Behaviours

“…Studies in the employee environmental literature have largely focused on waste management/recycling (Marans and Lee, 1993;Ludwig et al, 1998;Tudor et al, 2007Tudor et al, , 2008McDonald, 2011), though studies have also examined climate control, lights, computer and printer use, private electric appliances, driving behavior, and energy use, to name a few (Siero et al, 1989;Scherbaum et al, 2008;Carrico and Riemer 2011;Lo et al 2012b). In this study, we focus on three of the most commonly studied environmental behaviors in the workplace: recycling, energy savings, and printing reduction.…”

“…Smith and O'Sullivan (2012) Siero et al (1989) suggest that general support behaviors are strongly related to the motivation to comply and the organizational focus, structure, and culture. Marans and Lee (1993) and Lee et al (1995) explore employees' attitudes toward the role of economic incentives on environmental behaviors within the workplace.…”

“…Although many studies have used attitudes to predict employee environmental behavior, each study takes a different approach to defining and measuring attitudes, making it difficult to compare findings directly. For example, Siero et al (1989) state that attitudes are a sum of beliefs and evaluations, while Andersson et al (2005) define and measure attitudes as an ecological worldview. Other studies have used attitudes as a moderator rather than a predictor variable (Cluley, 2010;Bissing-Olson et al, 2012).…”

“…Studies of actual behavior have included measurement of waste bin analysis (Tudor et al, 2007(Tudor et al, , 2008, utility company data (i.e., gas and electricity; Shippee and Gregory, 1982), and gasoline consumption (Siero et al, 1989), among others. Studies of stated or reported environmental behavior have focused on both general reported environmental behavior (e.g., employees' environmentally responsible OCBs; Smith and O'Sullivan, 2012) and more specific behaviors (e.g., reported…”

The activation of eco-driving mental models: Can text messages prime drivers to use their existing knowledge and skills?

“…The question arises whether it is possible to use regular messages to encourage the use of existing eco-driving knowledge and skills and thus overcome habits. In past research, repeated messages were effective in changing behaviour sustainably, regarding environmentally friendly behaviours (Seligman et al 1981) and eco-driving in particular (af Wåhlberg 2007;Siero et al 1989). Besides messages, there is evidence that drivers could be reminded of specific behaviours in other ways.…”