The paper presents a reflective overview of the recursive relation between the archaeological practice of picturing Scandinavian rock art in printed works since the mid-19th century, and how archaeologists have constructed its meaning. There seem to be an intimate connection between graphic representations of rock art and an interpretative bias towards the mimetic qualities of images. When picturing rock art, the identification of motifs is prioritized at the expense of the materiality of rock art. Ultimately, the production of graphic representations has influenced the antiquarian alteration of the archaeological remains. Today, major Scandinavian rock art sites are frequently painted red, with the purpose of highlighting the engraved imagery for visitor legibility. This practice transforms the materiality of stone into a visual language of graphic representations.