2009
DOI: 10.1080/10462930802514370
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Metrosexuality can Stuff it: Beef Consumption as (Heteromasculine) Fortification

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Cited by 54 publications
(40 citation statements)
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References 28 publications
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“…Increased meat consumption has also been viewed as a sign of renewed traditional masculinity or a rejection of modern, effeminized, or "metrosexual" masculinity. In a U.S. cultural analysis, eating beef was reaffirmed as a way of reclaiming or strengthening traditional masculinity in the face of alternative masculinities that indicate femininity and signal weakness (Buerkle, 2009). …”
Section: Men Masculinities and Foodmentioning
confidence: 99%
“…Increased meat consumption has also been viewed as a sign of renewed traditional masculinity or a rejection of modern, effeminized, or "metrosexual" masculinity. In a U.S. cultural analysis, eating beef was reaffirmed as a way of reclaiming or strengthening traditional masculinity in the face of alternative masculinities that indicate femininity and signal weakness (Buerkle, 2009). …”
Section: Men Masculinities and Foodmentioning
confidence: 99%
“…Unlike the era of instructional televised cookery ushered in by The French Chef in 1962, early 21st-century food programming is a celebrity-driven entertainment forum that increasingly relies on competition to entice viewers. Today, television has transformed interest in food into a cultural phenomenon (Collins, 2009), cooking shows proliferate (Watson & Caldwell, 2005),and entire food, yet there remains a comparative dearth of research on men, masculinity, and cooking (Buerkle, 2009;Julier & Lindenfeld, 2005). How food serves as a key site for the construction of femininity is well documented; less is known, however, about what happens when men occupy the femininely coded domain of cooking in nonprofessional settings.…”
Section: Introductionmentioning
confidence: 99%
“…In the gendered construction of food, women are associated with the preparation of vegetables, whereas men are typically associated with the cooking of meat, especially outdoors, on a grill, over an open flame (Adams, 1990;Buerkle, 2009;Heinz & Lee, 1998;Sobal, 2005). Outdoor grilling is generally seen as a masculine activity, one that is reinforced in other cultural realms, such as cookbook literature (Miller, 2010;Swenson, 2009).…”
Section: Meatmentioning
confidence: 99%
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“…Men are praised for a voracious appetite and devouring nature (Buerkle 2009). It is an occasion for laughter when a man points out the bloodthirsty nature of vengeful female mosquitoes or praying mantises.…”
Section: The Food Chain and Edible Womenmentioning
confidence: 99%