Message Design: Color Impact and its Effectiveness on Designing Instructional Infographic

Abstract

This study aims to contribute to the development of message design. This designing is aimed to enhance student memory and support their knowledge recall. Therefore, the study assesses the impact of colors (Red-Green-Purple-Cyan) and their effect when used in designing educational infographic message for students with relation to their retrieve functionality. To achieve the goal of the study, the researchers follow the quasi-experiment methodology, using five tools which vary in terms of words, sentences, and images. A total of 87 female students at King Saud University from different fields (Islamic Studies, Quranic Studies, Art Education, Special Needs Education, Psychology and Computer Science). The study found that there is a significant relationship (0.05 ≥ α) between the colors usages in designing educational infographic message and level of students' recall for students. It also found the significant level at (0. 05 ≥ α) impact of colors, particularly for red, on recall's level of the students when used in designing educational infographic message. Also, the researchers recommend studying different colors in divergent fields to present an educational message such as educational media, educational software, educational websites, images, books, social networking etc. which can enhance the learning competence of the students.

Learning media of digital booklets for class VIII junior high school

“…The material content can be said to be of high quality if it has appropriate, complete, and coherent material content, supports learning objectives, has clear material content objectives, and uses an image or animation media (Bergström et al, 2022;El Mhouti et al, 2013;Zulfarina et al, 2021). Learning media presented with many pictures can stimulate students' imagination so that students will like what they read and the presentation of material that is not dense can make it easier for students to understand the content of the material so that it can improve student learning outcomes (Alyahya & Nasser, 2019;Küsel et al, 2020). The accuracy of the material is also an important indicator, including the accuracy of concepts and definitions in the material to avoid student misconceptions about the material presented in order to assist teachers in achieving KI and KD, the accuracy of principles in formulating theories needs to be formulated so as not to cause multiple interpretations, accuracy of procedures to be systematic, accuracy in terms of presentation such as facts and illustrations in order to strengthen and enrich students' thinking horizons, and the accuracy of the social aspects of students' understanding of the material presented (Tsai & Yen, 2013), and the material presented can be said to be up-to-date if the material is in accordance with student development and contains current information.…”

Potensi Infografik dalam Menangani Persepsi Negatif Netizen Terhadap Institusi Zakat di Malaysia

“…Kajian lain turut mendapat dapatan yang hampir sama iaitu wujud hubungan yang positif dalam penggunaan infografik terhadap kadar pemahaman dan ingatan pengguna (Alyahya & Nasser, 2019;Hubbard, Jones & Gallardo-Williams, 2019 O'Mahony & Kehoe, 2017). Dapatan ini menggambarkan bahawa penggunaan infografik dapat membantu pengguna mengingati fakta dengan mudah dan ianya bertahan lebih lama dalam minda pengguna berbanding dengan cara yang biasa digunakan seperti membaca teks.…”