This research presents a novel technique for image compression and transmission tailored for Vehicular Ad Hoc Networks (VANETs), emphasizing the adaptation of Modulation and Coding schemes (MCS) to suit compression ratio demands contingent on vehicle density around roadside units. Leveraging Discrete Wavelet Transform Low-Low subband (DWT LL), Singular Value Decomposition (SVD), and Linear Programming (LP), the proposed technique dynamically adjusts compression ratios based on vehicular presence. Consequently, it enables simultaneous modulation of MCS and image compression, uniquely customizing images for VANET applications. Compression ratios ranging from 47.01% to 74.1% are achieved, correlating with vehicle density near Roadside units, satisfying size constraints crucial for efficient Infrastructure to Vehicles (I2V) image message dissemination within a 300-meter radius accommodating up to 200 vehicles. This adaptive approach holds promise for delivering image-enhanced public emergency notifications within the transportation sector, offering a viable solution for real-time communication and enhancing situational awareness amidst dynamic vehicular environments.