2020
DOI: 10.3390/su12062381
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Media Innovation Strategies for Sustaining Competitive Advantage: Evidence from Music Download Stores in Iran

Abstract: This study explores the value of media innovation strategies for driving business success within the Iranian e-market of music downloads. It argues that the context of music e-markets in emerging countries differs markedly from that of developed economies by highlighting the political and cultural challenges that local e-music platforms in Iran are continuously facing. As literature is scarce in this specific area, and this study is one of the first attempting to gain a comprehensive understanding, a qualitati… Show more

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Cited by 10 publications
(7 citation statements)
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“…This extends the work of Yoo et al [7] in that Digital Transformation does not only enable distinct firms to come together, but also all activities within firms relating to digitalization and, eventually, innovation within their respective business models, transcending previously defined inner-firm organizational boundaries, as agile methods upended previously fixed innovation approaches [61]. Innovation in itself lies at the center of Digital Technology and Digital Business Models [62], with Digital Readiness surfacing as an organizational enabler within the conceptual framework of "digital". The results also demonstrate that, independent of any "digital"-related activities, activities need to be closely aligned and adjusted according to each firm's individual business model [2,15,17,63].…”
Section: Discussion: a Conceptual Framework For Research And Practicesupporting
confidence: 67%
“…This extends the work of Yoo et al [7] in that Digital Transformation does not only enable distinct firms to come together, but also all activities within firms relating to digitalization and, eventually, innovation within their respective business models, transcending previously defined inner-firm organizational boundaries, as agile methods upended previously fixed innovation approaches [61]. Innovation in itself lies at the center of Digital Technology and Digital Business Models [62], with Digital Readiness surfacing as an organizational enabler within the conceptual framework of "digital". The results also demonstrate that, independent of any "digital"-related activities, activities need to be closely aligned and adjusted according to each firm's individual business model [2,15,17,63].…”
Section: Discussion: a Conceptual Framework For Research And Practicesupporting
confidence: 67%
“…Another context in which SRHRM is rather unexplored is related to the media and cultural industries [143,144]. Indeed, the success of the products created by these industries is highly dependent on the professionals' innovation capability [145][146][147], creativity [148,149], emotions [150], reputation [151], and entrepreneurial orientations [152][153][154][155]. It is also reported that media professionals often have project-based careers [156] and, hence, experience their occupations as highly precarious [157,158].…”
Section: Implications For Context and Methodsmentioning
confidence: 99%
“…This perspective is based on the conception that social groups can prevent innovation through political power. Other authors establish that innovation at the country level is subject to factors that restrict or promote it (Omidi et al , 2020). Such factors consider the management of political power groups, the appearance of new technologies, the governance and the country’s institutional quality, especially the culture that mediates the social relations (Zakari et al , 2022).…”
Section: Theoretical Frameworkmentioning
confidence: 99%