Measuring perceptions of quality in food products: the case of red wine

Jover, Antonio José Verdú; Montes, Francisco Javier Lloréns; Fuentes, Marı́a del Mar Fuentes

doi:10.1016/j.foodqual.2003.08.002

Cited by 191 publications

(93 citation statements)

References 84 publications

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“…From the consumers' point of view, in fact, several aspects contribute to defining the quality of a food product: these are not only intrinsic qualities such as taste and other organoleptic properties, but also external factors such as origin and labelling (Bernués, Olaizola, & Corcoran, 2003;Grunert, 2002;Verdú Jover, Lloréns Montes, & Fuentes Fuentes, 2004). One theoretical model that seeks to combine these aspects with a view to understanding the motives and values that drive consumer satisfaction and hence consumer purchasing choices is the Total Food Quality Model developed by Grunert, Larsen, Madsen, and Baadsgaard (1996).…”

Section: Food Quality Perceptionmentioning

confidence: 99%

The perception of food quality. Profiling Italian consumers

et al. 2015

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Section: Food Quality Perceptionmentioning

confidence: 99%

The perception of food quality. Profiling Italian consumers

et al. 2015

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“…Apart from the price, studies on wine consumption often define quality as a superior but difficult to recognize reason for purchasing wine (Saenz-Navajas et al, 2013;Johnson and Bruwer, 2007;Verdú Jover et al, 2004). Several researchers have examined the various components of wine quality, mainly divided into intrinsic and extrinsic dimensions, whereby the product complexity led to concentrate on perceived and less on actual quality (Smith and Bentzen, 2011;Masson et al, 2008; Crossgenerational preferences for wine Pettigrew, 2007).…”

Section: Development Of Hypothesesmentioning

confidence: 99%

Customer value perception: cross-generational preferences for wine

Wiedmann

Behrens

Klarmann

et al. 2014

British Food Journal

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If you would like to write for this, or any other Emerald publication, then please use our Emerald for Authors service information about how to choose which publication to write for and submission guidelines are available for all. Please visit www.emeraldinsight.com/authors for more information. About Emerald www.emeraldinsight.comEmerald is a global publisher linking research and practice to the benefit of society. The company manages a portfolio of more than 290 journals and over 2,350 books and book series volumes, as well as providing an extensive range of online products and additional customer resources and services.Emerald is both COUNTER 4 and TRANSFER compliant. The organization is a partner of the Committee on Publication Ethics (COPE) and also works with Portico and the LOCKSS initiative for digital archive preservation. Purpose -A deeper understanding of the key drivers of consumer wine perception is a major challenge in the domain of wine marketing. The purpose of this paper is to examine the various dimensions of customer-perceived value that lead the customers -in general and divided into different age groups -to choose and consume a certain wine. Design/methodology/approach -In the exploratory study context of examining value-related consumer attitudes and behavioural effects, the drivers and outcomes of wine consumption based on a cross-generation sample, PLS path modelling was considered for the empirical tests of our hypotheses. Findings -Though there exist differences between Generation X and Generation Y consumers, the empirical results are supportive of the hypothesized positive relations between financial, functional, individual and social perceptions that influence the desire for and the consumption of wine.Research limitations/implications -For future research, the findings presented in the paper support the importance of enlarging the size of the sample and collecting data in different countries to compare the results on an international level. Practical implications -Successful wine marketing strategies should focus on the customer's subjective expectations and individual value perceptions by addressing the specific value aspects that are highly relevant for consumer loyalty. Originality/value -The study results are valuable for researchers, managers and marketers because they address the question of how to measure and forecast the perceived value with the greatest influence on consumers' wine choices.

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“…However, most published studies dealing with the influence of these product extrinsic parameters on the perception of wine by consumers have focused on the influence of the labeling (i.e., label information, imagery, layout, and color). Though the label of the wine bottle has been shown to provide information about the sensory attributes and quality of the wine contained within (Puyares, Ares, & Carrau, 2010;Verdú Jover, Llorens Montes, & Fuentes Fuentes, 2004), there are not so many studies concerning the influence of the characteristics of the bottle (as opposed to those of the label or closure) on consumers' expectations of wine quality.…”

Section: Introductionmentioning

confidence: 99%