Measurement model of halal practice readiness among food manufacturing small medium enterprises

Giyanti, Ida; Indrasari, Anita; Sutopo, Wahyudi; Liquiddanu, Eko

doi:10.1063/5.0000669

Cited by 5 publications

(9 citation statements)

References 23 publications

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“…Promotions are also important strategies for marketing halal products and influencing potential consumer buying behavior (Syukur et al, 2021). Using the internet to seek information on halal-certified products is a common information-seeking behavior (Kumar et al, 2020;Giyanti et al, 2019), in addition to halal advertisements on TV (Omari et al, 2019), email advertisements and official websites (Yousaf and Xiucheng, 2018). Nurudin (2020) concludes visual merchandising, store atmosphere and promotional activities can also determine consumer buying behavior.…”

Section: Information Seekingmentioning

confidence: 99%

Consumer decisions toward halal purchase before and during COVID-19 pandemic: a grey relational analysis approach

Lee

Lin

Kassim

et al. 2023

BFJ

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PurposeThe main objective of this research is to investigate the factors that influence consumer purchase decisions for halal products before and during the COVID-19 pandemic, based on the Engel-Kollat-Blackwell (EKB) theory.Design/methodology/approachThe research was conducted as a survey. The influencing factors were determined based on the grey relational analysis (GRA) approach.FindingsThe findings indicate before the COVID-19 pandemic, consumers mainly purchased halal products based on four key factors: purchasing experience, certification label, Internet searches and past consumption experience. However, during the pandemic, the ranking and factors have changed to six indicators, which are past consumption experience, purchasing experience, certification labels, standardized specifications, Internet searches and halal certification labels.Research limitations/implicationsThe study was limited by the sample size and geographical area. Nevertheless, the findings could be further explored by expanding related theories toward understand human decisions based on spiritual beliefs.Practical implicationsThe findings of this study have important implications for research, practice and society. Understanding the factors influencing halal purchase decisions before and during the pandemic can help businesses, policymakers and halal certification bodies to better cater to consumers' needs and preferences and ensure the continued growth and development of the halal industry.Originality/valueThis study evaluates halal purchasing decisions between periods of certainty and uncertainty by using the GRA. Changes in halal consumption and purchase decisions in response to COVID-19 pandemic have become an emerging topic of discovery. The study addresses the gap in the literature regarding changes in consumer decision pattern.

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Section: Information Seekingmentioning

confidence: 99%

Consumer decisions toward halal purchase before and during COVID-19 pandemic: a grey relational analysis approach

Lee

Lin

Kassim

et al. 2023

BFJ

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“…Penelitian terdahulu yang menguji pengaruh sertifikasi halal terdahap keberlanjutan usaha sudah dilakukan oleh Giyanti and Indrasari (2020); Alfarizi (2023), namun penelitian tersebut tidak menguji mengenai orientasi kewirausahaan dan keunggulan kompetitif. Penelitian terdahulu yang menguji pengaruh orientasi kewirausahaan terhadap keberlanjutan usaha sudah dilakukan oleh Adeline and Slamet (2021), namun penelitian tersebut tidak menguji mengenai sertifikasi halal dan keunggulan kompetitif.…”

Section: Pendahuluanunclassified

“…Oleh karena itu, jika UKM memasukkan prinsip halal pada produknya, maka dapat menciptakan keunggulan kompetitif. Dengan adanya sertifikasi halal maka suatu produk berpotensi meningkatkan kinerja bisnis (Giyanti and Indrasari 2020). Penelitian sebelumnya yang dilakukan oleh Rachmawati (2016); Apriliyanto and Hidayati (2023) mengungkapkan bahwa memperoleh sertifikasi halal memberikan keunggulan kompetitif yang penting dibandingkan pesaing, dan memajukan posisi produk di pasar.…”

Section: Pengembangan Hipotesisunclassified

“…Lebih lanjut, dengan adanya label sertifikasi halal menjamin kemudahan, keamanan, keselamatan, dan keyakinan akan ketersediaan produk halal bagi konsumen. Sudut pandang ini sejalan dengan temuan Giyanti and Indrasari (2020), yang menyatakan bahwa memperoleh sertifikasi halal untuk suatu produk dapat meningkatkan kinerja bisnis. Hasil ini juga sejalan dengan penelitian yang dilakukan oleh Rachmawati (2016); Apriliyanto and Hidayati (2023) yang menyatakan sertifikasi halal searah dan signifikan terhadap keunggulan kompetitif.…”

Section: Sertifikasi Halal Pada Keunggulan Kompetitifunclassified

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Competitive Advantage As A Mediation Factor That Influences The Sustainability Of Halal SMEs

Apriliyanto

2023

Iqtishaduna

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In the first quarter of 2022, only ten percent of Indonesia's food and beverage industry has received halal certification. This small percentage means this research aims to support SMEs by investigating the influence of halal certification, entrepreneurial orientation, gaining competitive advantage, and adopting business sustainability. This research is a quantitative type of explanatory research with a population of 485 SMEs in the food and beverage sector in Kendal regency. Meanwhile, the sample used purposive sampling and obtained 200 respondents from SME owners. Structural equation modelling (SEM) is used with the Smart-PLS test tool as an analysis technique. This research's findings show a positive and significant influence between halal certification and entrepreneurial orientation on competitive advantage and business sustainability. Apart from that, competitive advantage positively and significantly influences business sustainability. Competitive advantage can directly mediate the influence between entrepreneurial orientation and halal certification on business sustainability, which shows a positive and significant direction. This research makes a significant academic contribution by investigating the relationship between halal certification, entrepreneurial orientation, and competitive advantage in SME sustainability.

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“…Muslim dress is no longer a Muslim identity; it has become a social identity of Indonesian and global communities (Martiana et al, 2018). The concept of halal has a moral dimension and aims primarily at maintaining society and (Giyanti et al, 2020;Hossain & Quaddus, 2010;Wahyuni et al, 2022). Study related to halal modest fashion has also been found in many regions or countries.…”

Section: Introductionmentioning

confidence: 99%

The Readiness of Minang Weaving Towards Halal Fashion Adoption: A Clustering Analysis of Toe Framework

Lita,

Putri,

Meuthia

et al. 2023

JAETS

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This research focuses on clustering the readiness of halal practice implementation in Minang weaving businesses, then based on the clusters that are very ready, it is then carried out the identification of the determinant factors of the readiness to implement the Halal Assurance System in Minang weaving businesses. Sampling was conducted using the non-probability sampling technique through purposive sampling from 103MSMEs of weaving in West Sumatra. The results of this research through K-means cluster analysis show that the grouping of Technology, Organization, Environment (TOE ) halal adoption in weaving MSMEs consists of 6 readiness groups, namely termination (15 MSMEs), maintenance (43 MSMEs), action (23 MSMEs), preparation (13 MSMEs), contemplation ( 2 MSMEs), pre-contemplation (7 MSMEs) spread across five cities/regencies in West Sumatra (Sawahlunto City and 50 Cities Regency which consists of 34 MSMEs respectively, 30 MSMEs from Tanah Datar Regency, 3 MSMEs from Sijunjung Regency, and 2 MSMEs from Payakumbuh City). Of the three determinants of TOE adoption tested, MSMEs' perceptions of technology readiness through the dimensions of compatibility and perceived benefits are higher than organizational and environmental factors. This research has theoretical and practical implications through exploration of the TOE model so that the results of this study can become a further research agenda in encouraging halal certification through developing a halal adoption strategy based on HAS 23000 in weaving MSMEs in West Sumatra.

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Measurement model of halal practice readiness among food manufacturing small medium enterprises

Cited by 5 publications

References 23 publications

Consumer decisions toward halal purchase before and during COVID-19 pandemic: a grey relational analysis approach

Consumer decisions toward halal purchase before and during COVID-19 pandemic: a grey relational analysis approach

Competitive Advantage As A Mediation Factor That Influences The Sustainability Of Halal SMEs

The Readiness of Minang Weaving Towards Halal Fashion Adoption: A Clustering Analysis of Toe Framework

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