ARTICLES YOU MAY BE INTERESTED INEffect of lanthanum substitution on structural and magnetic properties of nickel zinc ferrites AIP Advances 8, 047802 (2018) Nickel-zinc ferrites are very important soft magnetic materials from the point of view of diverse technical applications (such as, e.g., various electronic devices and components) for their high magnetic permeability and permittivity, low core loss, high resistivity, high Curie temperature as well as mechanical strength and chemical stability. Due to their good absorbing properties, they can be used as microwave absorbing and shielding materials with the aim of decreasing the environmental pollution caused by non-ionizing microwave radiation. The ferrite material incorporated into the polymer matrix creates qualitatively new magneto-polymer composite material taking benefits from both components. The properties typical for polymers (elasticity, mouldability, etc.) are combined with good high-frequency magnetic parameters, thus allowing to utilize these materials, e.g., in high-frequency applications where especially flexibility of composite materials plays a key role. Small amounts of selected rare-earth (RE) ions, in particular Y 3+ , La 3+ , Eu 3+ and Gd 3+ have been embedded into the nickel-zinc ferrite that has been used as the magnetic filler in magnetic polymer composites with polyvinylchloride (PVC) acting as the polymeric matrix. The effect of various types of rare-earth ions on the structural as well as quasi-static and dynamic (electro)magnetic properties of the ferrite fillers as well as ferrite/PVC composites, in particular the frequency dispersion of the complex permeability, has been studied. © 2017 Author(s)