Location Factors Determining Hair-style Service Sales

Abstract

This paper aims to examine the location factors affecting small service business performance, especially hair-style service business sales which are assumed to be dependent on outskirts' residents .In contrast to the prior research, this study measures sales amount as business success factors rather than business man's satisfaction level or customers' royalty.The empirical results show that hair-style service business can be determined by visibility and access level of its shop. In addition, its sales can be influenced by hairstyling chair, but its sales per a designer can impacted by hairstyling chair.This study also presents additional examinations about several independent factors which can have influence on hair-style business performance and several location traits that can have an significant influence on its sales volume.■ keyword :|Hair-styling Service|Small Service Business|Performance|Location|

Mediating Effects of Organizational Commitment on the Relationship between Beauty Industry Managers’ Leadership and Customer Orientation

“…거래적 리더십은 하위 구성요 인으로 업적에 따른 보상 3문항, 적극적인 예외에 의한 관리 3 문항, 소극적인 예외에 의한 관리 3문항으로서 모두 9문항으로 구성하였다 (Kanste et al, 2007). 종속변수인 가맹점 직원의 경영성과는 학습과 성장 성과 및 내부 프로세스 성과로 구분 하여, 학습과 성장 성과 9문항, 내부 프로세스 성과 9문항으로 모두 18문항으로 구성하였다 (Hwangbo & Ha, 2008;Kaplan & Norton, 1996;Oh, 2010). 매개변수인 관계품질은 만족 과 신뢰로 구분하여, 만족 5문항, 신뢰 5문항으로 모두 10문항 으로 구성하였다 (Garbarino & Johnson, 1999;Geyskens & Steenkamp, 2000;Hwang & Lee, 2014).…”