Local Food Campaign in a Globalization Context: A Systematic Review

Abstract

As a basic commodity, food has undergone thorough globalization, with the global food market totaling 1392 billion USD in 2019. Despite such a great amount of global food trade, the idea of favouring the consumption of local food, or local food campaigns, has won ever growing attention and advocacy in recent years as an effort to enhance social and environmental sustainability. This systematic review study draws wisdom from the extant literature and provides critical thinking on how local food differs from non-local food and whether the two are more antagonistic or more complementary. Results suggest that although the term “local food” has hardly been clearly defined, it is possible to accommodate different opinions in a set of common constructs in Eriksen’s “three domains of proximity”. Regarding the strengths of local food, researchers agree more on its strong personal connection, distinctive culture, and high quality, but less on its supporting local economy, reduced energy consumption, and environmental friendliness. Meanwhile, local food has its current weaknesses in terms of higher price and unsuccessful information communication; however, these are not without solutions. Overall, while food localization and globalization differ in purpose, they can well co-exist, promote collaboration rather than confrontation, and together accelerate the sustainable growth of the food market.

The Role of the Emotional Sequence in the Communication of the Territorial Cheeses: A Neuromarketing Approach

“…Although the issues and psychological mechanisms underlying the charity advertising are very different from those of agri-food products, similar concepts can be, in principle, applied to both. Just as the act of giving can help solve a problematic situation, the consumption of agri-food products rooted in the local area can be presented as a possible solution to problems such as pollution, communication asymmetry between consumer and producer, and the low perception of safety associated with industrial products [ 22 , 23 , 24 , 25 ].…”

Smart Management of Malnutrition Using Local Foods: A Sustainable Initiative for Developing Countries

“…The future food cannot bypass local food production and processing, and challenges in resolving food security and nutrition must be solved through research. The result of new and endogenous food has shown its efficiency in increasing the resilience of the local population in many developing countries (Willett et al, 2019;Jia, 2021). Despite climate change and extreme weather challenges, scientific research has come up with solutions to contribute to global food security and tackle malnutrition around the globe, including techniques and technologies from many disciplines, ranging from biotechnology and engineering to newer fields such as nanotechnology (Meyerding et al, 2019).…”

“…Despite climate change and extreme weather challenges, scientific research has come up with solutions to contribute to global food security and tackle malnutrition around the globe, including techniques and technologies from many disciplines, ranging from biotechnology and engineering to newer fields such as nanotechnology (Meyerding et al, 2019). Indeed, during a United Nation's conference on the role of science, technology, and innovation in ensuring food security by 2030, it was stipulated in their second goal that only adopted measures can ensure the proper functioning of food commodity markets and their derivatives and facilitate timely access to market information on items such as food reserves to tackle extreme food price volatility (Jia, 2021;Kane-Potaka et al, 2021).…”

Measures to Increase Local Food Supply in the Context of European Framework Scenarios for the Agri-Food Sector

“…However, at the same time, the respective share of the local products determines the sustainability of the food system. There are products that can be produced more efficiently on a global level, where the transport savings do not outweigh more input of land or productivity losses, if produced locally [15][16][17]. In contrast, when considering other dimensions of the food system, such as biodiversity or the distribution of added value, local production can outperform global production [18].…”