Literacy and strategic marketing to raise public awareness using Sharia pawnshops during the COVID-19 pandemic

Sukardi, Budi; Wijayanti, Novia Rachmadani; Fachrurazi, Fachrurazi

doi:10.1108/qrfm-12-2021-0205

Cited by 3 publications

(3 citation statements)

References 87 publications

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“…It is evidenced by the research results showing that the knowledge indicator has a high loading factor. Therefore, Islamic banks must improve knowledge, especially public understanding of Islamic bank products (Kadoya & Khan, 2020;Klapper & Lusardi, 2020;Sukardi et al, 2023).…”

Section: Banksmentioning

confidence: 99%

Religiosity, Knowledge, and Satisfaction on Students' Saving Decisions: A Moderating Effect of Interest in Islamic Banks

Aunika,

Sukardi,

Adib Susilo

2024

JIPSYA

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This study aims to determine the effect of religiosity, knowledge, and satisfaction on saving decisions in Islamic banks with interest as an intervening variable with a case study of Greater Solo students. This study employed quantitative methods using primary data. The sampling technique used was simple random sampling. Data collection was done by distributing questionnaires via Google Forms. The sample size was 200 students from Solo Raya. This study used the SMART-PLS analysis tool with the Partial Least Square Structure Equation Model (PLS-SEM) analysis model. The results of SEM-PLS research prove that religiosity and satisfaction significantly affect interest in saving in Islamic banks. Knowledge has no significant effect on interest in saving in Islamic banks. Interest, religiosity, and satisfaction significantly affect saving decisions at Islamic banks. Interest has a significant effect in mediating religiosity and satisfaction on saving decisions at Islamic banks. Meanwhile, interest does not affect the mediating effect of knowledge on saving decisions in Islamic banks. The research has implications for proving the low level of student knowledge regarding sharia financial literacy, by encouraging student awareness regarding sharia financial literacy in sharia financial practices. Increasing sharia financial literacy will contribute to improving the sharia economy.

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Section: Banksmentioning

confidence: 99%

Religiosity, Knowledge, and Satisfaction on Students' Saving Decisions: A Moderating Effect of Interest in Islamic Banks

Aunika,

Sukardi,

Adib Susilo

2024

JIPSYA

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“…Rahn is a swift and prominent solution for urgently securing critical funds, demonstrating a commitment to providing efficient financial assistance (Sukardi et al, 2023). Muslim communities prefer Rahn because it charges lower than conventional pawnshops and thus might be more preferred during difficult times (Bahari et al, 2021).…”

Section: Introductionmentioning

confidence: 99%

What Drives Rahn Adoption?

Firmansyah,

Pratama,

Abror

et al. 2023

J. Theor. Appl. Manage.

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Objective: Sharia pawning, or Rahn, is one of the Islamic financial products adopted by society to solve cash needs and have assets as collateral. Adoption of this product is limited in scholarly work. This study examines the effects of religiosity, service quality, and location on adopting Islamic (Sharia) pawning services. Design/Methods/Approach: A self-administered questionnaire was distributed to 200 Islamic bank customers. Both offline and online questionnaires were employed for data collection. SPSS 22 and SmartPLS 4.0 software were used to perform comprehensive data synthesis, confirmatory factor analysis, and rigorous hypothesis testing, fostering a data-driven approach to ensure the integrity and validity of this research. Findings: The results show that only religiosity has a significant relationship with Rahn adoption. Location and service quality do not drive customers to use Rahn products. These results indicate the significant role of religious values in Rahn adoption. Originality/value: This study contributes to the limited Islamic marketing literature on Rahn or Sharia pawnshops, primarily on the determinant of this financing adoption using the Indonesian context. Practical/policy implications: Islamic pawnshops must emphasize Sharia compliance in the Rahn product provision because customers, primarily those in relatively religious regions, highly consider this aspect when using the pawnshop service.

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“…Today, Islamic financial institutions have emerged that are competitors of conventional financial institutions (Masvood, 2019;Sukardi et al, 2023). Sharia financial institutions are financial institutions that operate with Islamic Sharia principles based on the Qur'an and al-hadith from the Prophet SAW (Ali, 2012;Maulana, 2016).…”

Section: Introductionmentioning

confidence: 99%

Interpretive Study: The Meaning of Rahn Gold Accounting Practice in the Perspective of Imam Bukhari and Muslim Hadith

Wahidahwati,

Agustin,

Handayani

et al. 2023

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This research aims to determine the accounting treatment of Sharia gold pawn products at Sharia Pegadaian, which is measured by the hadith perspective of Imam Al-Bukhari. Furthermore, those used as references include the story of Armor, rides or vehicles, and the story of the Ansar men. The research method used in this research is a case study approach. The case study focuses on the accounting treatment of gold Rahn transactions from the beginning of the contract to the end of the contract. The research results show that the contracts used in Sharia Pawnshops use Rahn contracts, qardh contracts, and ijarah contracts. However, in practice, several things are not under Imam Al-Bukhari's hadith, namely loans for qardh financing, the determination of administrative costs based on the size of the loan, the classification of ijarah discount rates as a percentage, and the combination of qardh and ijarah contracts. The practices following Imam Al-Bukhari's hadith are the ijarah fee system, full payment, and auction. It is recommended that in qardh financing, the customer (rahin) be given a loan of more than 95% of the value of the gold at that time. The costs incurred by the customer must calculate Sharia pawnshop administration costs. Ijarah discounts should not be measured as a percentage, and they must be measured in nominal terms to avoid speculation. Furthermore, customers must receive justice if they borrow some funds so that they do not use two contracts in one transaction.

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Literacy and strategic marketing to raise public awareness using Sharia pawnshops during the COVID-19 pandemic

Cited by 3 publications

References 87 publications

Religiosity, Knowledge, and Satisfaction on Students' Saving Decisions: A Moderating Effect of Interest in Islamic Banks

Religiosity, Knowledge, and Satisfaction on Students' Saving Decisions: A Moderating Effect of Interest in Islamic Banks

What Drives Rahn Adoption?

Interpretive Study: The Meaning of Rahn Gold Accounting Practice in the Perspective of Imam Bukhari and Muslim Hadith

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