2011
DOI: 10.1016/j.chb.2011.01.008
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Less effortful thinking leads to more social networking? The associations between the use of social network sites and personality traits

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Cited by 110 publications
(79 citation statements)
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“…The key outcome generated from this study is that individual characteristics such as personality traits can, in part, explain differences in SNS content preference. Prior studies, primarily conducted in developed countries such as the USA, have found that various personality traits did have a relationship with various aspects of SNS usage, however, this was not as influential as expected and further investigation of other factors was required (AmichaiHamburger & Vinitzky, 2010;Chu & Kim, 2011;Hughes et al, 2012;Zhong et al, 2011). This study, conducted in South Africa, also found personality to have a significant, albeit limited, prediction of differential preferences between visual and verbal content on SNS.…”
Section: Theoretical Contributionsmentioning
confidence: 56%
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“…The key outcome generated from this study is that individual characteristics such as personality traits can, in part, explain differences in SNS content preference. Prior studies, primarily conducted in developed countries such as the USA, have found that various personality traits did have a relationship with various aspects of SNS usage, however, this was not as influential as expected and further investigation of other factors was required (AmichaiHamburger & Vinitzky, 2010;Chu & Kim, 2011;Hughes et al, 2012;Zhong et al, 2011). This study, conducted in South Africa, also found personality to have a significant, albeit limited, prediction of differential preferences between visual and verbal content on SNS.…”
Section: Theoretical Contributionsmentioning
confidence: 56%
“…The Elaboration Likelihood Model (ELM) of persuasion has shown the most potential in explaining the relationships between these personality traits and information processing preference (Zhong, Hardin & Sun, 2011). The model describes attitude change according to a dual process theory, with individuals following either a "peripheral" route or "central" route of persuasion .…”
Section: Hypotheses Development: Personality Traits and Visual Contenmentioning
confidence: 99%
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“…There is a strong relationship between excessive use of internet and social segregation, low self-esteem [12], impulsive and aggressive behaviors [4], and male gender and compulsive personality traits [12]. Some personality traits including being introvert or extrovert explore contradictory behaviors online [13]. Sensation Seeking (SS) is an attribute characterized by the purpose of finding diverse, novel, complicated and severe affections and experiments, and desire to risk social, legal or financial sources in this regard [14].…”
Section: Introductionmentioning
confidence: 99%
“…Like other personality traits, individuals differ largely on SS. Research shows that SS needs heritage and biological readiness [15], although some researchers emphasize on its cognitive and learning aspects [13]. In professional groups like sports teams or artists, SS may emerge in assertive or risky behavior forms [16]; however, these risky behaviors may set the stage for the development of delinquency [17].…”
Section: Introductionmentioning
confidence: 99%