Length of stay and satisfaction shaping the competitiveness of international business tourism in São Paulo city, Brazil

Feitosa, Paulo Henrique Assis; Silva, Amanda B A

doi:10.1177/13548166211056390

Cited by 5 publications

(5 citation statements)

References 80 publications

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“…Therefore, there is a strong need to diversify the tourist offering to increase the length of tourists' stays, maintaining satisfaction and especially TL. This objective seems difficult to achieve because most studies have shown the negative effect of length of stay on TS and loyalty (Albaity & Melhem, 2017; Feitosa Paulo & Silva Amanda, 2022).…”

Section: Discussionmentioning

confidence: 99%

Empirical evidence of tourist satisfaction and loyalty in the case of Bucharest—A partial least squares structural equation modelling approach

Muntean

Șorcaru

Manea

2023

J of Consumer Behaviour

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Tourist satisfaction (TS), tourist loyalty (TL), the decision to revisit a destination and the choice to recommend it to acquaintances can have a decisive influence on inbound tourist flows. These influencing factors are closely related to tourist behaviour.The main objective of this study was to investigate TS and loyalty of both foreign and Romanian tourists in Bucharest, by testing under-examined and new variables. The hypotheses and conceptual research model were based on the following antecedents and consequences of TS: tourists' expectations and travel motivations (TEM), destination authenticity and infrastructure quality, destination safety (DS), tourists' emotions (TE) and TL. The analysis was unique in testing the effect of novelty-seeking tourists' desire to extend their stay on their expectations and motivations. The mediating effect of TE on the relationship between satisfaction and loyalty was also tested for the first time. Data were collected using a 24-item online questionnaire. The data were modelled with partial least squares structural equation modelling. Based on 122 valid responses processed with SmartPLS software, the results confirm most of the research hypotheses. The findings reveal that tourists' desire to extend the length of stay on their expectations and motivations has the highest statistical contribution to TEM. Furthermore, a statistically insignificant relationship between DS and TS was identified.The findings are useful for all stakeholders of tourism development in Bucharest.

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Section: Discussionmentioning

confidence: 99%

Empirical evidence of tourist satisfaction and loyalty in the case of Bucharest—A partial least squares structural equation modelling approach

Muntean

Șorcaru

Manea

2023

J of Consumer Behaviour

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“…In fact, there seems to be a positive relation between length of stay and participation in leisure and entertainment activities. Visitors with longer stays tend to enjoy more of the destination's entertainment activities (Feitosa and Silva, 2022). On the other hand, novelty affects, in a positive way, the entertainment activities.…”

Section: Development Of Assumptionsmentioning

confidence: 99%

The influence of Web Summit attendees' age and length of stay on leisure activity preferences and city image

Madeira

Rodrigues

Palrão³

et al. 2023

IJEFM

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PurposeWeb Summit is an annual technological event which takes place annually in November and has great worldwide impact. The event fits into the MICE (meetings, incentives, conventions and exhibitions) typology and has mega-event proportions, not only due to the number of participants but also in relation to its media coverage. The aim of this study is to analyse the participation of Web Summit participants in leisure activities outside the event, namely regarding entertainment and culture and heritage. It was also intended to know their perception of the city's brand image, according to the participants' age and the number of days they stay in the city.Design/methodology/approachThis investigation is anchored in a quantitative methodology. Data were collected during the four days of the event from a convenience sample of 410 participants. For this purpose, a 15-item questionnaire was used, specifically designed to meet the study's objectives, assessing three dimensions: entertainment, culture and heritage and brand image.FindingsEntertainment and culture and heritage positively influence tourists' perception of brand image. It was also possible to ascertain that the age of the tourists and their interest in culture and heritage are correlated. Finally, it was found that tourists' perception of entertainment varies depending on the number of days they stay in Lisbon.Research limitations/implicationsThe main limitation of the study is related to the fact that a convenience sample was used in a single destination, which does not allow generalization to other contexts. Therefore, it would be interesting to apply the study in other geographical and cultural contexts, particularly in Rio de Janeiro, where the event will also take place next year (2023).This research contributes to extending the reflection on the role that events play in the brand image of a tourist destination. This study also highlights the importance of understanding consumer behaviour in MICE typology events.Practical implicationsThe MICE sector plays an important role in the tourism industry as it constitutes a driving force of the global economy. Thus, it is considered that this research draws attention to the importance of the regions invested in this sector (e.g. expansion of facilities, ease of access to the site). Thus, in practical terms, the findings allow the authorities and the different stakeholders to better understand the impact of the event on the city's image and, at the same time, adapt the services according to the attendees' preferences.Social implicationsConsidering the results, the study may have an impact on the organization of tours and events related to local culture and heritage, particularly in old quarters, where there is a greater lack of resources and the standard of living of the inhabitants is more precarious.Originality/valueThis research contributes to extending the reflection on the role that mega-events play in the brand image of a tourist destination. This study also highlights the importance of understanding the behaviour of consumers of different ages in events of the MICE typology, in leisure activities outside the event.

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“…Zheng, Y et al conducted an empirical study and research on customer satisfaction with marine culture tourism in Shanghai from the perspective of marine culture tourism with a theoretical basis and made suggestions for improvement [13]. Li G et al explored the effect of length of stay on tourists' satisfaction through a study of international business tourism in the city of São Paulo and pointed out the negative effect of the excessive length of stay on the satisfaction studied [14]. áurea Rodrigues et al developed a behavioral model of the relationship between tourist satisfaction and behavioral intentions based on a partial least squares structure and through a data analysis method to study the effect of regional experience worship on tourist satisfaction [15].…”

Section: Related Researchmentioning

confidence: 99%

The Construction of Satisfaction Evaluation System of Tourism Scenic Area Management Based on Cognitive Mapping Construct

Zhang

2023

Applied Mathematics and Nonlinear Sciences

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Building a scenic satisfaction evaluation system is an important initiative to improve the quality of tourism management. In this paper, an improved ontology modeling method is used to construct the ontology of the tourism domain, and operations such as denoising and de-duplication are used to process the ontology data while a data dictionary of entities is established. Oriented to tourism-named entities, the identification of entities is completed based on a directed graph model, and the evaluation index system of scenic spot satisfaction is constructed accordingly. For the research sample of the ancient village scenic spot, the importance of indicators F3, F5, F8, and F15 are 3.68, 4.20, 4.18, and 4.32, respectively, and the performance is 3.75, 4.06, 4.13, and 4.18, respectively. The satisfaction evaluation index established based on cognitive mapping reflects the validity.

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Length of stay and satisfaction shaping the competitiveness of international business tourism in São Paulo city, Brazil

Cited by 5 publications

References 80 publications

Empirical evidence of tourist satisfaction and loyalty in the case of Bucharest—A partial least squares structural equation modelling approach

Empirical evidence of tourist satisfaction and loyalty in the case of Bucharest—A partial least squares structural equation modelling approach

The influence of Web Summit attendees' age and length of stay on leisure activity preferences and city image

The Construction of Satisfaction Evaluation System of Tourism Scenic Area Management Based on Cognitive Mapping Construct

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