Legacy Media: A Case for Creative Destruction?

Abstract

Digital media have transformed the journalistic profession in decisive ways, so much so that journalism has become fuzzy and its borders and standards have been blurred. In this theoretical, narrative paper, we look at some implications of the process for media management, as organizations try to cope with a new kind of media ecology. The digital transformation has brought to light concerns about responsibility and standards that spark a healthy debate about the future of "legacy media," with interesting precedents in the past. KeywordsLegacy media, journalism, media management, media ecology, journalistic practice. (Source: Unesco Thesaurus).1 Universidad de Navarra, España. perezlatre@unav.es 1098Legacy Media: A Case for Creative Destruction? -Francisco Pérez-Latre Legado de medios: ¿un caso para la destrucción creativa? ResumenLos medios digitales han transformado la profesión periodística en formas decisivas; tanto así, que el periodismo se ha vuelto difuso y sus fronteras y las normas se han desdibujado. En este trabajo teórico y narrativo nos fijamos en algunas de las implicaciones del proceso para la gestión de medios de comunicación, mientras que las organizaciones tratan de hacerle frente a un nuevo tipo de ecología de los medios. La transformación digital ha traí-do a la luz las preocupaciones acerca de la responsabilidad y las normas, lo que ha provocado un sano debate sobre el futuro de "los medios de comunicación heredados", con interesantes antecedentes en el pasado. Palabras claveLegado de medios, periodismo, gestión de medios de comunicación, ecología de los medios de comunicación, prácticas periodísticas. (Fuente: Tesauro de la Unesco). Legado de meios: um caso para a destruição criativa? ResumoOs meios digitais têm transformado a profissão jornalística em formas decisivas. Tanto assim que o jornalismo se tornou difuso e suas fronteiras e normas desfiguraram-se. Neste trabalho teórico e narrativo, fixamo-nos em algumas das implicações do processo para a gestão de meios de comunicação, enquanto as organizações tentam enfrentar um novo tipo de ecologia dos meios. A transformação digital trouxe à luz as preocupações sobre a responsabilidade e as normas, o que tem provocado um debate saudável sobre o futuro dos "meios de comunicação herdados", com relevantes antecedentes no passado.

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