The subject of the article is commercialization of research which generates innovative products for the company involved. The aim of the research was to identify factors that influence the onset of cooperation and mutual research by scientists and entrepreneurs in the pharmaceutical sector. Empirical part of the research was based on case study method. The authors confront data collected during the desk research with the data obtained from studying a company that has been transforming from a pharmaceutical distributor into a production company in this sector. In order to develop innovative medical products, the company undertook cooperation with scientists who proposed solutions that are demanded in the market. Interviews with representatives of the company and scientists involved in cooperation were conducted. Additionally, the authors interviewed representatives of technology transfer office at Lublin University of Technology, who supported the cooperation with their consulting services, and made participating observations of the initial stages of cooperation. The analysis of the empirical data allowed presentation of success factors in initiating cooperation in implementing innovations for all the actors involved, i.e. companies, scientists and supporting institutions.