2019
DOI: 10.1080/10494820.2019.1695214
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Key characteristics in designing massive open online courses (MOOCs) for user acceptance: an application of the extended technology acceptance model

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Cited by 95 publications
(125 citation statements)
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References 57 publications
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“…Perceived ease of use , on the other hand, is the degree to which one thinks usage of that system is effort-free [ 10 ]. User acceptability of a variety of technologies (eg, service robots [ 18 ], e-learning systems [ 18 , 20 , 21 ], and assistive social robots [ 22 ]) have been evaluated by employing the TAM. To the best of our knowledge, this study is the first to gauge acceptance of service robots by nurses via perceived usefulness and perceived ease of use subscales of the TAM.…”
Section: Methodsmentioning
confidence: 99%
“…Perceived ease of use , on the other hand, is the degree to which one thinks usage of that system is effort-free [ 10 ]. User acceptability of a variety of technologies (eg, service robots [ 18 ], e-learning systems [ 18 , 20 , 21 ], and assistive social robots [ 22 ]) have been evaluated by employing the TAM. To the best of our knowledge, this study is the first to gauge acceptance of service robots by nurses via perceived usefulness and perceived ease of use subscales of the TAM.…”
Section: Methodsmentioning
confidence: 99%
“…Effort expectation touches behavioral objectives more saliently in the stage of early adoption (Venkatesh & Davis, 2000): the adoption process of new technology would be constrained if the designers fail to pay adequate attention to the ease of use (Orlikowski, 1992). In previous studies, an optimistic correlation between effort expectancy and users’ technology acceptance (Dwivedi et al, 2019; Tao, Shao, et al, 2020; Zhou et al, 2010) as well as performance expectancy (Cimperman et al, 2016; Tao et al, 2019; Venkatesh et al, 2003) is tested. For example, Shih et al (2013) show that the degree of convenience expected by the consumers is positively correlated with consumers’ online shopping attitudes.…”
Section: Theories and Hypothesis Developmentmentioning
confidence: 99%
“…In our analysis of factors in the TAM, attitude was considered a direct and positive factor that determined an individual's intention and behavior. The TAM assumed that two main factors, perceived usefulness and perceived ease of use, determined an individual's attitude toward a new MOOC technology as well as the behavioral intention to use it (Joo et al, 2018;Shao, 2018;Tao et al, 2019;Wu & Chen, 2017). To some extent, perceived usefulness also had a direct impact on the learner's behavior.…”
Section: Is Successmentioning
confidence: 99%