In this study, we report a pair of electrocatalysts for the hydrogen evolution reaction (HER) based on the noninnocent ligand diacetyl-2-(4-methyl-3-thiosemicarbazone)-3-(2-pyridinehydrazone) (H 2 DMTH, H 2 L 1 ). The neutral complexes NiL 1 and PdL 1 were synthesized and characterized by spectroscopic and electrochemical methods. The complexes contain a non-coordinating, basic hydrazino nitrogen that is protonated during the HER. The pK a of this nitrogen was determined by spectrophotometric titration in acetonitrile to be 12.71 for NiL 1 and 13.03 for PdL 1 . Cyclic voltammograms of both NiL 1 and PdL 1 in acetonitrile exhibit diffusion-controlled, reversible ligand-centered events at −1.83 and −1.79 V (vs ferrocenium/ferrocene) for NiL 1 and PdL 1 , respectively. A quasireversible, ligand-centered event is observed at −2.43 and −2.34 V for NiL 1 and PdL 1 , respectively. The HER activity in acetonitrile was evaluated using a series of neutral and cationic acids for each catalyst. Kinetic isotope effect (KIE) studies suggest that the precatalytic event observed is associated with a proton-coupled electron transfer step. The highest turnover frequency values observed were 6150 s −1 at an overpotential of 0.74 V for NiL 1 and 8280 s −1 at an overpotential of 0.44 V for PdL 1 . Density functional theory (DFT) computations suggest both complexes follow a ligand-centered HER mechanism where the metals remain in the +2 oxidation state.