“…Based on the integrated reporting framework (IIRC, 2013a, 2021), IR has emerged not only as one of the latest innovations in the field of corporate and sustainability reporting (e.g., Adams, 2015; Atkins et al, 2015; Busco et al, 2018; Dumay et al, 2016; Eccles & Krzus, 2011; Pistoni et al, 2018) but also as a potentially good fit for organizations interested in managing holistically and sustainably their strategies (Brown & Dillard, 2014; Kunc et al, 2020) and, subsequently, monitoring and representing comprehensively CE‐related data and information (Stewart & Niero, 2018). If on one side, extant literature witnesses that companies worldwide and across several industries are engaging with IR practices (e.g., de Villiers et al, 2020; Gibassier et al, 2019) and with CE‐related measuring and reporting procedures (e.g., Elia et al, 2017; Geissdoerfer et al, 2017; Gunarathne et al, 2021), on the other side, the interplays between IR and CE seem to be still under‐researched, with a few exceptions (e.g., Barnabè & Nazir, 2020). In detail, the performative role of IR principles and tools to support the development of sustainable CE‐related strategies is yet missing, to our knowledge.…”