Investigating the interplay among the Olympic Games image, destination image, and country image for four previous hosts

Hahm, Jeeyeon; Tasci, Asli D.A.; Terry, Deborah Breiter

doi:10.1080/10548408.2017.1421116

Cited by 49 publications

(34 citation statements)

References 81 publications

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“…Consequently, CYI and DNI have re-gained huge attention and importance than ever before, especially in times of increased travel restrictions, growing safety concerns and battling mandatory quarantine during international travel (Chaulagain et al, 2019;Gössling et al, 2020;Zenker & Kock, 2020). CYI is a generic concept defined as one's overall information and belief about a particular country (Hahm et al, 2018;Martin & Eroglu, 1993). Due to this broad definition, the CYI concept has encompassed a variety of related or unrelated elements including culture, traditions, history, economy, politics, and technology, etc.…”

Section: Cyi and Dni Under Covid-19mentioning

confidence: 99%

“…For instance, while Lindblom et al (2018) pointed to a threedimensional construct to measure CYI by integrating the conative, cognitive, and affective image elements, Chaulagain et al (2019) treated CYI as a bi-dimensional construct comprising cognitive and affective evaluations. Apart from that, different factors such as political stability, cultural diversity (Hahm et al, 2018); people and country character (Nadeau et al, 2008) and events taking place in a country (Mossberg & Kleppe, 2005) have also been utilized to measure overall CYI.…”

Section: Cyi and Dni Under Covid-19mentioning

confidence: 99%

See 1 more Smart Citation

Every storm will pass: Examining expat’s host country-destination image, cultural intelligence and renewed destination loyalty in COVID-19 tourism

Zaman

Aktan

Qureshi

et al. 2021

Cogent Business & Management

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The massive cultural transformation in the pandemic-paused tourism industry has revamped loyalty towards destinations, thus prompting scholarly attention towards global expats who were rarely considered in tourism research. Drawing on data from 266 expats in South Korea, the study examined the effects of country image (CYI), destination image (DNI), and expat's cultural intelligence (ECLI) on expat's renewed destination loyalty (EDLY) in COVID-19 tourism. Using partial least squares structural modeling (PLS-SEM), we show that expat's cultural intelligence has a significant influence on destination image and expat's destination loyalty. Moreover, the study provides new empirical evidence that destination image mediates country image and expat's destination loyalty in the COVID-19 tourism. The study findings underpin policy interventions to rescue tourism destinations under COVID-19 crisis, as well as restore loyalty towards destinations in the post-COVID-19 global tourism.

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Section: Cyi and Dni Under Covid-19mentioning

confidence: 99%

Section: Cyi and Dni Under Covid-19mentioning

confidence: 99%

Every storm will pass: Examining expat’s host country-destination image, cultural intelligence and renewed destination loyalty in COVID-19 tourism

Zaman

Aktan

Qureshi

et al. 2021

Cogent Business & Management

View full text Add to dashboard Cite

show abstract

“…Como expresa Hahm et al (2018) la comercialización del producto turístico no es una actividad tan contemporánea. Sin embargo, la utilización frecuente de este término va evolucionando y desarrollándose mediante la aplicación de técnicas rigurosas como el estudio de la demanda, que a veces permite conocer las principales vías de comercialización para cada mercado.…”

Section: Revista Iberoamericana Ambiente and Sustentabilidad Vol 4 2021unclassified

“…La planificación estratégica como fundamento facilita la evolución turística, diversifica la economía local y alcanzar la sostenibilidad. Para He et al (2018) el turismo juega un rol importante en la economía mundial, diversificando el crecimiento económico a nivel local y regional con enfoque mundial. En los países en vías de desarrollo se observan varias limitantes que no permiten que un destino evolucione.…”

Section: Introductionunclassified

Evaluación turística territorial. Caso de estudio: Cojimíes, Ecuador

Chilán¹

2021

rias

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La investigación tuvo como objetivo evaluar las potencialidades turísticas de la parroquia Cojimíes del cantón Pedernales, Ecuador. Para ello se valoraron las características naturales, culturales y recreativas del territorio. La investigación fue de carácter descriptivo con enfoque mixto. El diagnóstico del sistema turístico se realizó mediante la revisión bibliográfica, visitas al campo y técnicas de observación directa. El análisis de la gestión turística se realizó a través de la matriz de involucrados, aplicada en la Dirección de Turismo de Pedernales, la Junta Parroquial de Cojimíes y los prestadores de servicios turísticos. De igual manera se realizaron entrevistas a los actores locales para conocer la percepción del turismo en el destino. El estudio de la competencia se fundamentó en la elección de dos sitios con características similares: Pedernales y Mompiche. Para ello, se usó la matriz de perfil competitivo y de manera individual, se observaron los principales aspectos del sector turístico. A través de la evaluación, se evidenciaron las potencialidades turísticas y se propusieron estrategias para el desarrollo del turismo en Cojimíes, integrando a los actores locales, las tendencias actuales y la diversidad natural y cultural.

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“…Nevertheless, none of these studies dared to validate a universal instrument able to be used everywhere and in any context. Recent studies tried to improve empirically the understanding of relationships between service's quality at destinations, affective image and re-visit intention, including the examination of the moderating effect of past experience (Tosun, Bora, & Fyall, 2015); or testing the destination image across residents and tourists (Stylidis, Shani, & Belhassen, 2017), or even verifying the triangular relationships among the country image, the destination image, and the Olympic Games image using a random sample gathered by Amazon Mechanical Turk (MTurk), an internet-based tool destined to capture opinions amongst survey takers (Hahm, Tasci, & Terry, 2018). Stylidis et al (2017), addressed methodological issues about the measurement of destination image.…”

Section: Introductionmentioning

confidence: 99%

Touristic destination image in light of the service dominant logic of marketing

2018

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This paper analyzes the composition and internal arrangement of touristic seaside destinations in Brazil, in light of three not-yet tested theories: the Means-End Chain (Gutman, 1982), the Service Dominant Logic of Marketing (Vargo & Lusch, 2004), and the organizational triad for local development proposed by Vázquez-Barquero (1999). An internet-based survey was distributed and completed by 178 respondents. The answers concentrated in four (among eight possible) destinations: Balneário Camboriú (31.4%), Rio de Janeiro (28%), Torres (20%) and Natal (8%). The data were first submitted to Confirmatory Factor Analysis to identify and to validate the set of components representing the Tourism Destination Image -TDI. The TDI constituting factors, and variables representing the Personal Values (as ancestors) and the Consumer Behavior (as descendants), were submitted to a Structural Equation Model to evaluate the TDI internal arrangement and inter-construct relationships. Results indicate that values related to self-respect, security and excitement influence the assessment of some TDI components, and that the last four constructs influence the likelihood of individuals to visit or to recommend the destinations.Keywords: Tourism, tourist destination image, image measurement, means-end theory, Brazil. ResumoEste artigo analisa a composição e o arranjo interno da imagem dos destinos turísticos do litoral brasileiro, à luz de três teorias ainda não testadas: a Cadeia de Meios e Fins (Gutman, 1982), a Lógica dos Serviços Dominantes do Marketing (Vargo & Lusch, 2004), e a tríade organizacional para o desenvolvimento local proposta por Vázquez-Barquero (1999). A pesquisa foi aplicada com 178 pessoas. As respostas concentraram-se em quatro (entre oito possíveis) destinos: Balneário Camboriú (31,4%), Rio de Janeiro (28%), Torres (20%) e Natal (8%

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Investigating the interplay among the Olympic Games image, destination image, and country image for four previous hosts

Cited by 49 publications

References 81 publications

Every storm will pass: Examining expat’s host country-destination image, cultural intelligence and renewed destination loyalty in COVID-19 tourism

Every storm will pass: Examining expat’s host country-destination image, cultural intelligence and renewed destination loyalty in COVID-19 tourism

Evaluación turística territorial. Caso de estudio: Cojimíes, Ecuador

Touristic destination image in light of the service dominant logic of marketing

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