Intertwined Development of Business Model and Product Functions for Mobile Applications: A Twin Peak Feature Modeling Approach

Gottschalk, Sebastian; Rittmeier, Florian; Engels, Gregor

doi:10.1007/978-3-030-33742-1_16

Cited by 6 publications

(3 citation statements)

References 23 publications

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“…Here, the existing approaches are mostly focus on an manual offline setting (e.g., Design Thinking Workshops [30]), where existing knowledge for methods and models can be gathered through books (e.g., Business Model Generation [61]) or workshop cards (e.g., Business Model Pattern Cards [29]). The knowledge for a specific context needs to be selected manually to provide a composed development method (e.g., experiments from Testing Business Ideas [10]) and models (e.g., a taxonomy of mobile apps [36]). Those composed development methods can be used as a guideline for development steps to conduct (e.g., steps to do on a Kanban board [42]) and (canvas) artifacts to create (e.g., Business Model Canvas as structure [61]).…”

Section: Discussionmentioning

confidence: 99%

“…Here, we focused on RQ 1 of utilizing knowledge by refining the concept of product line engineering [5] to business models. We modeled all possible business models as a feature model based on the structure of the BMC [36]. Moreover, we developed a method to fill the feature model initially and change the selected features based on the conduction of experiments of a method repository [37].…”

Section: Design Science Research Processmentioning

confidence: 99%

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Continuous situation-specific development of business models: knowledge provision, method composition, and method enactment

et al. 2022

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The development of new business models is essential for startups to become successful, as well as for established companies to explore new business opportunities. However, developing such business models is a continuous challenging activity where different tasks need to be performed, and business decisions need to be made. Both have to fit the constantly changeable situation in which the business model is developed to reduce the risk of developing ineffective business models with low market penetration. Therefore, a method for developing situation-specific business models is needed. As a solution, we refine the concept of situational method engineering (SME) to business model development. SME, in turn, provides means to construct situation-specific development methods out of fragments from a method repository. We develop a concept for the continuous situation-specific development of business models based on design science. The approach uses the roles of a domain expert, a method engineer, and a business developer together with a repository with method fragments for developing business models and a repository with modeling artifacts for supporting the development. Both repositories are filled by utilizing the experience of domain experts. Out of these repositories, situation-specific development methods for developing business models can be continuously composed based on the changeable situation by the method engineer and enacted by the business developer. We implement it as an open-source tool and evaluate its applicability in an industrial case study of developing a business model for a local event platform. Our results show that situation awareness supports the continuous development of business models.

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Section: Discussionmentioning

confidence: 99%

Section: Design Science Research Processmentioning

confidence: 99%

Continuous situation-specific development of business models: knowledge provision, method composition, and method enactment

et al. 2022

Self Cite

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“…For model-based approaches, we use feature models to model the product features and business models of mobile applications [16]. We call our concept a Business Model Decision Line (BMDL).…”

Section: Product Configurationmentioning

confidence: 99%

Model-Based Product Configuration in Augmented Reality Applications

Gottschalk

Yigitbas

Schmidt

et al. 2020

Human-Centered Software Engineering

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Augmented Reality (AR) has recently found high attention in mobile shopping apps such as in domains like furniture or decoration.Here, the developers of the apps focus on the positioning of atomic 3D objects in the physical environment. With this focus, they neglect the configuration of multi-faceted 3D object composition according to the user needs and environmental constraints. To tackle these challenges, we present a model-based approach to support AR-assisted product configuration based on the concept of Dynamic Software Product Lines. Our approach splits products (e.g. table) into parts (eg. tabletop, table legs, funnier) with their 3D objects and additional information (e.g. name, price). The possible products, which can be configured out of these parts, are stored in a feature model. At runtime, this feature model can be used to configure 3D object compositions out of the product parts and adapt to user needs and environmental constraints. The benefits of this approach are demonstrated by a case study of configuring modular kitchens with the help of a prototypical mobile-based implementation.

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