International Franchise Expansion: The Role of Institutions and Transaction Costs

Hoffman, Richard C.; Munemo, Jonathan; Watson, Sharon

doi:10.1016/j.intman.2016.01.003

Cited by 82 publications

(108 citation statements)

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“…We also controlled for the market potential, transparency, unemployment rate and efficiency of contract enforcement. The present study focuses on the Spanish franchise system, which occupies the third position in Europe in terms of the number of franchisors (1,069) behind Turkey (1,843) and France (1,569), and the second position in terms of the quantity of franchisee outlets (64,822), only after Germany (66,400). Moreover, as of late 2012, Spanish franchisors have a presence in 118 foreign countries through 271 chains with 17,081 outlets.…”

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confidence: 99%

“…European franchise expansion Methodology Sample and data collection As stated previously, data on international franchising activity were obtained from the Spanish franchise system, which occupies the third position in Europe in terms of the number of franchisors (1,069) and the second position in relation to the quantity of franchisee outlets (64,822). By contacting the Spanish Franchise Association (Asociación Española de Franquiciadores), data were obtained on 4,064 outlets established by 77 Spanish franchise chains across 21 Latin American nations [1] as of December 2012.…”

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European franchise expansion into Latin America

Graciá

2015

MRR

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If you would like to write for this, or any other Emerald publication, then please use our Emerald for Authors service information about how to choose which publication to write for and submission guidelines are available for all. Please visit www.emeraldinsight.com/authors for more information. About Emerald www.emeraldinsight.comEmerald is a global publisher linking research and practice to the benefit of society. The company manages a portfolio of more than 290 journals and over 2,350 books and book series volumes, as well as providing an extensive range of online products and additional customer resources and services.Emerald is both COUNTER 4 and TRANSFER compliant. The organization is a partner of the Committee on Publication Ethics (COPE) and also works with Portico and the LOCKSS initiative for digital archive preservation. AbstractPurpose -This study aims to enhance the knowledge that managers and scholars have on franchising expansion. In this sense, it is worth mentioning that although the body of literature on international management focusing on emerging markets is growing, the attention paid to the Latin American context continues to be limited. This is surprising given the substantive economic importance of the region with a population over 590 million, and a gross domestic product of approximately US$5 trillion. To cover this gap, the present study examines how a number of market conditions may drive diffusion of franchising into Latin America: geographical distance, cultural distance, political stability and economic development. The authors also controlled for the host country's market potential, transparency, unemployment rate and efficiency of contract enforcement. Design/methodology/approach -This study uses a quantitative approach applied to a sample of 77 Spanish franchisors operating through 4,064 franchisee outlets across 21 Latin American countries in late 2012.

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confidence: 99%

European franchise expansion into Latin America

Graciá

2015

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“…Na última década, os mercados emergentes obtiveram destaque como destino de internacionalização das redes de franquia, podendo ser observado tal acontecimento mediante a análise do crescimento na quantidade de redes de franquias estrangeiras atuantes no Brasil, China, Rússia e outros países emergentes (Alon & Banai, 2000;Alon & Welsh, 2002;Hoffman et al, 2016). Esse desenvolvimento do mercado atraiu a migração das redes de franquias provenientes de países desenvolvidos devido à alta aceitação das marcas estrangeiras pelos consumidores emergentes, bem como em razão de fatores econômicos, como a crise mundial (Dant & Grünhagen, 2014).…”

Section: Estágio De Expansão -Capacidade De Crescimento No País De Deunclassified

“…Portanto, a atuação em mercados emergentes, por parte das redes de franquias, ocorre devido ao fato de estes mercados apresentarem um gradativo crescimento do mercado consumidor, ansioso por marcas globais (Alon, Toncar, & Le, 2002;Hoffman et al, 2016). Mediante o exposto, deduz-se que:…”

Section: Estágio De Expansão -Capacidade De Crescimento No País De Deunclassified

“…O sistema de franquia tem obtido um rápido crescimento em países emergentes nos últimos anos (Hoffman, Munemo, & Watson, 2016;Welsh & Alon, 2002). Particularmente no mercado brasileiro, o crescimento no número de redes de franquias foi de aproximadamente 25% nos últimos cinco anos, passando de 2.426 para 3.039 redes de franquias (Associação Brasileira de Franchising [ABF], 2016a).…”

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Redes de Franquias Estrangeiras e Domésticas em um Mercado Emergente: Análise Comparativa

2018

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Resumo O artigo tem como objetivo analisar as diferenças existentes no processo de constituição das redes de franquias estrangeiras que atuam no mercado brasileiro e as redes de franquias domésticas brasileiras. Este processo compreende a instalação, a manutenção e a expansão das redes. A revisão teórica e o desenvolvido teórico se baseiam na Teoria da Agência e na Teoria da Escassez de Recursos. Por meio de uma regressão logística com 147 redes de franquias brasileiras e 41 redes de franquias estrangeiras em operação no mercado brasileiro, observou-se que as redes de franquias estrangeiras e domésticas se diferem nas três etapas do processo de constituição: instalação, manutenção e expansão. Complementarmente, foram realizadas três entrevistas semiestruturadas com três franqueadores de redes de franquias estrangeiras. Os resultados apontam que as franquias estrangeiras apresentam uma maior taxa de investimento e manutenção do que as redes de franquias brasileiras, no entanto exibem uma menor capacidade de monitoramento e controle do que as redes de franquias brasileiras. Por outro lado, ao contrário do esperado, observou-se que as redes de franquias estrangeiras atuantes no Brasil apresentam uma menor taxa de crescimento do que as redes de franquias domésticas deste país.

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Renewable energy public–private partnerships in developing countries: Determinants of private investment

Asín

Muñoz

2021

Sustainable Development

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In this research, we study, for the first time, the determinants of private investment participation in public-private partnership (PPPs) projects in renewable energies. We analyse a broad sample formed by 1,371 PPPs from 63 developing countries in the period 1997-2016. Using a Tobit estimation technique, our findings reveal that PPPs that are smaller, younger, where the private partner takes more responsibilities, and the prime revenue source comes from the electricity consumers' payments, show a greater degree of private investors' participation. In addition, better institutional and economic environments impact positively on the attractiveness of private investment. Other interesting findings are that the support of multilateral development banks (MDBs) positively affects the participation of private investors in renewable energy PPPs, and this becomes more important when the institutional and economic frameworks are weaker. The article sheds light for practitioners and policymakers on promoting actions that reinforce the determinants that positively affect private participation. In this way, government actions that promote the institutional financing of third parties, as well as improvements to their institutions and economic environment, enable efforts to be prioritised due to the positive impact it has on private participation. Similarly, good indicators of these factors allow private investors to select projects that will be more successful.

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International Franchise Expansion: The Role of Institutions and Transaction Costs

Cited by 82 publications

References 56 publications

European franchise expansion into Latin America

European franchise expansion into Latin America

Redes de Franquias Estrangeiras e Domésticas em um Mercado Emergente: Análise Comparativa

Renewable energy public–private partnerships in developing countries: Determinants of private investment

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