Interference of Middlemen onVegetable Price: With Reference to Brinjal Marketing Channel in Bangladesh

Abstract

This paper makes an attempt to visualize the interference of market intermediaries in pricing and supply chain of vegetable in Bangladesh with reference to Brinjal marketing channel. The study was conducted in Saver upazilla under Dhaka district from the month of August to September in 2016. Data was collected from the stakeholders (farmer, arathder, bepari, wholesaler, and retailer) of marketing channel and used to calculate their cost and net margin. It shows the existing supply chains of Brinjal between Dhaka and Saver. It also calculated farmers share on consumer price in each supply chain. The study deeply focused on identifying reasons for not getting fair price by farmers and tried to find out some probable solutions to overcome those barriers.