Integrating Sustainability and CSR in the Value Chain of the Information Technology Sector

Abstract

In today´s economy information technology (IT) companies must increasingly compete for resources and customers, and consumer interests and resource scarcity are changing the way these companies do business. To stay competitive, IT companies must look beyond their own operations and consider opportunities to introduce sustainability and social responsible issues into their business strategies in order to increase resource efficiency across the entire value chain: not only at the front-end the design and manufacturing of products and packaging but also in the systematic recovery of valuable materials. By collaborating closely with value chain partners and other key stakeholders, IT companies can discover optimal solutions and drive impactful action. In this paper, the authors delve into how IT companies can promote sustainability and social responsible issues into their value chain while presenting a set of tools that these firms can use to act in a sustainable manner and obtain competitive advantages.

CSR as a Driver of Corporate Reputation: Family Firms in the Italian Luxury Industry

“…Companies which decides to introduce corporate social responsibility practices into the management systems should both demonstrate that they are able both to incorporate CSR into business strategy (Siltaloppi, Rajala & Hietala, 2020;Mirvis & Googins, 2006) and, at the same time, to effectively revise operational practices. Kramer (2002, 2006) and Galbreath (2009) propose an analytical model based on the role of CSR in the competitive context and the responsible impacts of the value chain (de Leaniz & Ruiz, 2019). As mentioned by Vitolla and Rubino (2013), for the integration of CSR into corporate strategy Sharp and Zaidman (2010) enforce Jarzabkowski's triangular model ( 2005) which highlights the existing connection among three elements (strategy, organization community and management) .…”