Institutionalizing corporate social responsibility: effects on corporate reputation, culture, and legitimacy in Malaysia

Abdullah, Zulhamri; Aziz, Yuhanis Abdul

doi:10.1108/srj-05-2011-0110

Cited by 54 publications

(64 citation statements)

References 56 publications

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“…Thus, perceptions of a firm's stance on CSR are influenced by its corporate marketing efforts including branding, reputation building, and communications [141]. This finding strongly supports the evidence provided by Abdullah and Aziz [142] whereby CSR antecedents emerged through formalization of corporate communication management in Malaysian organizations, which directly impacted corporate reputation. Thus, Malaysian construction firms should emphasize on CSR marketing.…”

Section: Effective Csr Communicationsupporting

confidence: 76%

Critical Success Factors for Corporate Social Responsibility Adoption in the Construction Industry in Malaysia

2019

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In the construction industry, corporate social responsibility (CSR) is increasingly valued as a strategic tool for business sustainable development and for addressing ethical issues. However, understanding the concept of CSR in the construction industry, and how to practice it, is limited. This study aims to explore and assess the factors critical to the successful adoption of CSR in the construction industry through the lens of critical success factors (CSFs) theory. Through a literature review, a list of potential factors that may theoretically have a major impact on CSR adoption in the construction industry was compiled as a proxy. Then, the potential factors were refined and validated by employing a Delphi technique. An expert panel of sixteen qualified Malaysian industry practitioners and academia was assembled. Results from three iteration rounds of the Delphi process depicted that successful adoption of CSR in practices depends upon eight CSFs including financial resources, top management support, managerial or internal skills on CSR, national economic growth, employees’ education and training on CSR, participation of key stakeholders in the CSR process, effective CSR communication, and organizational structure. This study contributes to the field by addressing a theme that has been covered less in literature. Knowing the CSFs for CSR adoption in advance could help the construction firms to successfully integrate CSR into business strategies and minimize the risk of failure. Policy-makers could also consider the findings when promoting the CSR agenda or development programs that adhere to the construction industry’s way forward. Although this study is particularly suited for the Malaysian context, nevertheless, the outcomes could shed some light upon the CSR initiative in other countries, since CSR adoption status in the construction industry overall does not significantly differ between countries.

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Section: Effective Csr Communicationsupporting

confidence: 76%

Critical Success Factors for Corporate Social Responsibility Adoption in the Construction Industry in Malaysia

2019

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“…A total of eight articles investigated the impact of social responsibility on different organizational level variables (e.g. Boehe & Cruz, ; Abdullah & Abdul Aziz, ; Reverte et al, ), Singhapakdi et al, ), seven articles evaluated the influence of social responsibility on customer‐related variables (e.g. de los Salmones et al, ; Ellen et al, ; Sen & Bhattacharya, ), and six articles examined the influence of social responsibility on employee‐related variables (e.g.…”

Section: Resultsmentioning

confidence: 99%

Measuring corporate social responsibility: A critical review of survey instruments

Latif

Sajjad

2018

Corp Soc Responsibility Env

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The purpose of this study is to identify and review survey instruments used to evaluate stakeholders' perceptions of corporate social responsibility (CSR). In this article, the Thomson Reuters Web of Science database was used to search for relevant articles. A systematic review of published studies from 1990 to 2017 identified apposite survey instruments employed to measure the stakeholders' perceptions of CSR. Articles were analyzed for descriptive information and psychometric validity. A total of 43 survey instruments were found that measured stakeholders' CSR perception. Of those, 20 articles included all psychometric properties. In addition, the analysis suggested economic, legal, ethical, discretionary/philanthropic, social, and environmental responsibilities as common dimensions. This study contributes to CSR literature by providing several suggestions regarding the development of survey instruments to measure the stakeholders' perceptions of CSR.

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“…Our results show a positive relationship between MNEs' CSR and their corporate reputation. Although some studies did not find evidence for a clear influence of CSR on reputation (Park et al, ; Valenzuela‐Fernández et al, ), most prior research has shown that CSR initiatives influence reputation positively (Abdullah and Abdul Aziz, ; Fombrun and Shanley, ; Turban and Greening, ). For example, Fombrun and Shanley () found that stakeholders assign higher reputations to firms that give proportionally more to charity than other firms, and Turban and Greening () concluded that corporate social performance was related to firms' reputations and attractiveness as employers.…”

Section: Conclusion and Discussionmentioning

confidence: 99%

How Corporate Social Responsibility Helps MNEs to Improve their Reputation. The Moderating Effects of Geographical Diversification and Operating in Developing Regions

Aguilera‐Caracuel

Guerrero‐Villegas

2017

Corp Soc Responsibility Env

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Multinational enterprises (MNEs) can enhance their reputations through advanced social initiatives and management practices. These firms often locate facilities in developing countries to benefit from lax environmental and social regulations, and to reduce their operating costs. MNEs can, however, also contribute positively to the development of those countries through corporate social responsibility (CSR) activities. This paper argues that MNEs operating in developing regions can enhance their level of corporate reputation through the implementation of CSR initiatives that meet specific stakeholders' expectations of the firm's activities in these areas. In addition, we argue that MNEs with units based in different regions strengthen the impact of corporate social performance on corporate reputation. Based on a sample of 113 US MNEs from the chemical, energy, and industrial machinery industries over the period 2005-2010, our findings show that CSR has a positive effect on corporate reputation. In addition, MNEs' operations in developing regions intensify the positive relationship between corporate social performance and reputation, although geographical diversification does not necessarily enhance MNEs' reputation through corporate social performance.

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Institutionalizing corporate social responsibility: effects on corporate reputation, culture, and legitimacy in Malaysia

Cited by 54 publications

References 56 publications

Critical Success Factors for Corporate Social Responsibility Adoption in the Construction Industry in Malaysia

Critical Success Factors for Corporate Social Responsibility Adoption in the Construction Industry in Malaysia

Measuring corporate social responsibility: A critical review of survey instruments

How Corporate Social Responsibility Helps MNEs to Improve their Reputation. The Moderating Effects of Geographical Diversification and Operating in Developing Regions

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