Innovations in Coffee: Patents Reveal in Indonesia

Maidina, Maidina; Ferianto, Ferianto; Hendrix, Tommy

doi:10.33830/jom.v17i2.1463.2021

Cited by 2 publications

(2 citation statements)

References 21 publications

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“…Beberapa penelitian sebelumnya yang terkait atau relevan dengan penelitian ini, baik dari dalam negeri maupun luar negeri, antara lain: 1) Maidina et al, (2021); 2) Triwijaya, (2021); 3) Ratnasari ( 2021 Perbedaan penelitian ini dengan penelitian sebelumnya adalah pada penelitian ini meneliti variable-variabel yang mempengaruhi inovasi produk dengan menggunakan metode analisis data Structural Equation Model (SEM), sehingga dapat melihat loading factor (bobot) dari setiap indikator terhadap variabelnya, sedangkan pada penelitian sebelumnya hanya membahas hubungan atau pengaruh variable inovasi produk terhadap loyalitas konsumen secara jalur sehingga tidak bisa melihat loading factor (bobot) dari indikator terhadap variabelnya karena menggunakan metode analisis data regresi linier berganda. Oleh karena itu penelitian ini memiliki research gap yaitu berupa metodologycal gap.…”

Section: Pendahuluanunclassified

Variabel yang Mempengaruhi Inovasi Produk Coffee Shop Di Kota Cirebon

2022

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Product innovation is the result of various processes that are combined and influence each other with the aim of improving consumer purchasing decisions. Through product innovation, it is hoped that consumers will continue to buy and be loyal, especially in the era of business competition. Therefore, research on product innovation becomes very important, especially for businesses that are currently booming throughout the country, namely the coffee shop business. This study aims to determine the variables that influence coffee shop product innovation in the city of Cirebon. The research was conducted in January-April 2022 and used a quantitative research design. The research method using survey techniques and the research population are coffee shop consumers in the city of Cirebon. The technique of determining the sample size is based on the loading factor number of 0.65 so that the number of samples is set at 70 respondents. The data analysis technique used the Structural Equation Model (SEM) instrument with the AMOS application. The results of the study conclude that the variable timing of innovation has a direct effect on coffee shop product innovation, while the variables of managerial competence, human resource competence, ownership of R & D facilities, and information system networks have no effect on coffee shop product innovation in the city of Cirebon. The results of this study are useful for coffee shop business actors in order to develop product innovations in order to win healthy business competition.

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Section: Pendahuluanunclassified

Variabel yang Mempengaruhi Inovasi Produk Coffee Shop Di Kota Cirebon

2022

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“…Several studies previously related or relevant to research this, suitable from country nor outside the country, Among other: 1) Maidina et al (2021); 2) Sriwijaya, ( 2021 2017); and 7) Matzler et al, (2013). The difference study with the study previously is on study this aims to find out the influence of consumer loyalty variables on the timing of innovation through product innovation variables with the use of method analysis data Structural Equation Model (SEM), so that could see the loading factor (weight) from every indicator to the variable, whereas on study previously only discuss connection or influence variable innovation product to loyalty consumer by track so I cannot see the loading factor (weight) of each indicator to the variable because it uses data analysis methods linear regression multiple.…”

Section: Introductionmentioning

confidence: 99%

The relationship between consumer loyalty and time of innovation through coffee shop product innovation variables

Wachdijono¹,

Febriyanti²,

Wibowo³

et al. 2022

rttm

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Innovation product result from various types of processes that combine each other influence, one of which other aims to increase decision consumer purchases. Through product innovation, it is hoped that consumers will continue to buy and be loyal, especially in the era of business competition. Therefore, research on product innovation becomes essential, specifically on efforts that currently stand up in whole corner soil water, that is, effort coffee shop. The study aims to know the variables influencing coffee shop product innovation in Cirebon City, Indonesia. The research method with the survey and the research population is coffee shop consumers. Technique the determination of the sample size based on the loading factor number of 0.65 so that the number of samples set as big as 70 respondents. Technique analysis data use the instrument Structural Equation Model (SEM) with the application AMOS. The results study conclude that variable timing innovation directly affects the innovation product coffee shop, whereas variable competence managerial competence, human resource competence, ownership of R & D facilities, and system networks information do not affect the innovation of coffee shop products in Cirebon City. Research result This is useful for coffee shop business actors to develop product innovations to win competition efforts by healthy

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Innovations in Coffee: Patents Reveal in Indonesia

Cited by 2 publications

References 21 publications

Variabel yang Mempengaruhi Inovasi Produk Coffee Shop Di Kota Cirebon

Variabel yang Mempengaruhi Inovasi Produk Coffee Shop Di Kota Cirebon

The relationship between consumer loyalty and time of innovation through coffee shop product innovation variables

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