“…Patients, although not always explicitly, aware of the concept of PCC, value emotional support, care coordination, participation, attention and comfort (Jangland, Kitson, & Muntlin Athlin, ; Lorig, ; Marshall, Kitson, & Zeitz, ). Organisations, on the other hand, feel that PCC is best achieved through payment reforms, sharing in decision making, cost‐effective care and the process of care delivery (Rathert et al., ; Reed, Conrad, Hernandez, Watts, & Marcus‐Smith, ). The FoC are a significant part of a patient's perspective of PCC.…”