Innovation and international business: A systematic literature review

“…As organizational innovation is currently one of the most significant sources of increased competitiveness for organizations (Honyenuga et al, 2019), innovative behavior is crucial for sustainability (Lin et al, 2018). Moreover, Buccieri et al (2020) and Fernández (2023) revealed that there is a close relationship between innovation and international trade. International innovation propensity strengthens the firm's IE (Styles & Genua, 2008).…”

Section: Propensity For International Innovationmentioning

confidence: 99%

International Entrepreneurial Culture in the Tunisian Context

Zouari

2024

IJEBCE

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The increasing internationalization of companies has led us to reflect on the structuring of an emerging field of research, namely international entrepreneurial culture (IEC). Moreover, the absence of a solid theoretical framework is one of the main factors contributing to the scattered nature of research in this field, which has led us to conduct further research on international entrepreneurial culture. After presenting the definition and dimensions of IEC, this study aims to analyze and synthesize previous empirical findings on this phenomenon to understand its causes and influencing factors, behaviors, and processes in the global context in which it is embedded. Following this study in the Tunisian context, we found that Tunisian companies have no intention of embracing the phenomenon of international entrepreneurial culture. The absence of an organizational culture, whether among managers or members of the organization, has a major effect on the entrenchment of an international entrepreneurial culture. Thus, international trade is a real motivator for Tunisian companies to embark on internationalization. In this respect, we propose some avenues of research to consolidate and develop the field of international entrepreneurial culture.

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“…International trade is needed in the international business system because it is related. From international trade a company can become famous and can help companies in their product supply chain system (Fernández, 2023).…”

Section: International Tradementioning

confidence: 99%

Analysis of Samsung’s Strategy in Dealing With Global Market Competition in International Business

Putra,

Putri,

Mahendra

et al. 2023

J. Of Management Analytical and Solution

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This study aims to analyze Samsung's strategy in facing global market competition in international business. The research method applied in this study is the Secondary Data Analysis (ADS) method, which is in the form of using and analyzing existing data without having to conduct surveys and interviews. The results of this study are the marketing, global and international strategies implemented by the Samsung company.

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Innovation and international business: A systematic literature review

Cited by 7 publications

References 141 publications

What is known about personal reputation? A systematic literature review

What is known about personal reputation? A systematic literature review

International Entrepreneurial Culture in the Tunisian Context

Analysis of Samsung’s Strategy in Dealing With Global Market Competition in International Business

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