Influence of gender, age and motives underlying food choice on perceived healthiness and willingness to try functional foods

Adaptação transcultural e validade aparente e de conteúdo da versão reduzida da The Eating Motivation Survey (TEMS) para o Português do Brasil

“…Estudos que buscam entender esse processo utilizam metodologias qualitativas 1,7 e quantitativas, com instrumentos validados como o Food Choice Questionnaire 8 . Esse questionário, extensamente utilizado 9,10,11,12 , avalia de forma abrangente os determinantes da escolha alimentar e foi traduzido e adaptado culturalmente para a população brasileira 13 ; no entanto, importantes fatores fisiológicos e sociais, como necessidade e fome, prazer, imagem social e normas sociais não estão incluídos neste questionário.…”

Consumer Preference for the Types of Labels of Cereal Products and Purchase Intention of Nutrition-labeled Products

“…Most previous research has concerned consumer behavior related to food by explaining the effect of health concern and demographic factors. However, the relationship between them has not yet been fully explained (Ares & Ga'mbaro 2007). In addition, most studies about food labeling with Korean consumers have been conducted to explore research trends of food label systems (Chung 2001;Choi 2005), and consumer awareness of and behavior toward nutrition labeling (Kim & Lee 2002;Eo et al 2012).…”

Women and Their “Food Time” an Investigation Into Food Purchases, Preparation, and Consumption Atmosphere Using Smartphone Survey Technology

“…Shopping habits and preferences followed in the next decade (Gehrt and Shim, 1998) and in recent years, lifestyle characteristics have gained more attention (Buckley, Cowane, and McCarthy, 2007). This is supported by the notion that consumers are increasingly multi-faceted and thus, require unconventional segmentation techniques in order to better understand the underlying motives of their food behavior (Ares and Gámbaro, 2007). The study at hand was conceived with this idea in mind.…”

“…Cluster analyses are often used in conjunction with market segmentation research in order to obtain a better understanding of consumer tendencies, as well as the drivers for particular behaviors (Onwezen and Bartels, 2011;Ares and Gámbaro, 2007). The outcome of studies in this realm can be widespread, depending on the basis for segmentation.…”

“…The outcome of studies in this realm can be widespread, depending on the basis for segmentation. For example, Ares and Gámbaro (2007) studied the preferences of 200 consumers in regards to their food selection, utilizing a cluster analysis. Data was collected using a survey and participants were recruited at shopping areas, universities and public places.…”