2021
DOI: 10.1016/j.jretconser.2021.102447
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Incorporating big data within retail organizations: A case study approach

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Cited by 41 publications
(31 citation statements)
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“…al., (2020);Bag et. al., (2021);and Aversa et. al., (2021), and it presents some examples of similar research where the adoption of BD is explored.…”
Section: Figure 1: Essential Elements Of Big Datamentioning
confidence: 98%
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“…al., (2020);Bag et. al., (2021);and Aversa et. al., (2021), and it presents some examples of similar research where the adoption of BD is explored.…”
Section: Figure 1: Essential Elements Of Big Datamentioning
confidence: 98%
“…BD technology has been implemented for years in some industries such as retail, healthcare, and banking (Aversa et. al., 2021;Chen et al, 2020;Salleh and Janczewski, 2019;and Wu et.…”
Section: Figure 1: Essential Elements Of Big Datamentioning
confidence: 99%
See 1 more Smart Citation
“…Most of the works depict the state of the art (Santoro et al, 2019) of the research into the use of Big Data in retail, with a focus on forecasting (Grewal et al, 2017;Babin et al, 2021). It seems that in the last 3-4 years, the Big Data literature applied to retail seems to focus on the first steps, although several companies are working on Big Data, practically applying the necessary means every day (Aversa et al, 2021) (continued ) IoT Retail organisation and management The technologies included in the concept of IoT in retail provide a varied application system for the number and the different functions that can be developed (Fagerstrøm et al, 2020;Kamble et al, 2019). However, at the same time, considering the application delay of the systems, and also in collaboration with the production industries, a heterogeneous scenario is configured with different technologies, sometimes incompatible and, for the moment, perhaps useful mainly for the food sector (Maksimovi c et al, 2015).…”
Section: Omni-channelmentioning
confidence: 99%
“…Within this context, the literature about retail and technology shows several gaps about the I4.0 concept, for instance, further research on the meaning of 4.0 technologies in retail (Sakrabani and Teoh, 2020), the technologies integration (Caboni and Hagberg, 2019) or the integration between technology enablers and business strategy (Aversa et al, 2021). Considering the interest that scholars and practitioners have in knowing more about technology and retail, it is possible to affirm the relevance of the theme studied in this paper, identifying the I4.0 concept in the retail industry.…”
Section: Introductionmentioning
confidence: 99%