“…Most of the works depict the state of the art (Santoro et al, 2019) of the research into the use of Big Data in retail, with a focus on forecasting (Grewal et al, 2017;Babin et al, 2021). It seems that in the last 3-4 years, the Big Data literature applied to retail seems to focus on the first steps, although several companies are working on Big Data, practically applying the necessary means every day (Aversa et al, 2021) (continued ) IoT Retail organisation and management The technologies included in the concept of IoT in retail provide a varied application system for the number and the different functions that can be developed (Fagerstrøm et al, 2020;Kamble et al, 2019). However, at the same time, considering the application delay of the systems, and also in collaboration with the production industries, a heterogeneous scenario is configured with different technologies, sometimes incompatible and, for the moment, perhaps useful mainly for the food sector (Maksimovi c et al, 2015).…”