PT. Pangkalpinang Vision is a company engaged in the service of providing cablebased television channels, both local and international broadcasts, equipped with complete equipment and a professional workforce. Operational activities such as filing for installation, payment and filing for interruptions and disconnections are still done manually and have not utilized information technology. This is felt to be ineffective and causes various problems including duplication and data loss. The purpose of this research is to design and develop a web-based cable TV service administration system using the Rapid Application Development (RAD) model and an object-oriented design and analysis approach with UML. The resulting system is expected to improve the orderly administration of Cable TV service activities.