2021
DOI: 10.3390/su131810221
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Impact of Perceived Risk on Consumers Technology Acceptance in Online Grocery Adoption amid COVID-19 Pandemic

Abstract: E-commerce industry has witnessed a phenomenal growth globally due to the sudden spread of the COVID-19 pandemic and the advancement of mobile Internet technology, with fast adaption of online shopping technologies by the customers. Previously, online shopping was only available in a few product categories and to a select group of consumers. The COVID-19 guidelines related to safety, physical distancing, closure, lockdown, and other restrictions have insisted that consumers shop online. Because of e-commerce g… Show more

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Cited by 50 publications
(45 citation statements)
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“…First of all, the biggest achievement of this study is to reconfirm the core value of the on-site exhibition. Now in the course of the pandemic, several researchers have explained that a lot of people’s activities are moving from offline to online [ 11 , 13 , 14 , 18 ]. In addition, in order to prepare a new industrial ecosystem in a virtual space, people are contemplating the development and industrial application of metaverse technologies such as VR and AR.…”
Section: Discussionmentioning
confidence: 99%
See 1 more Smart Citation
“…First of all, the biggest achievement of this study is to reconfirm the core value of the on-site exhibition. Now in the course of the pandemic, several researchers have explained that a lot of people’s activities are moving from offline to online [ 11 , 13 , 14 , 18 ]. In addition, in order to prepare a new industrial ecosystem in a virtual space, people are contemplating the development and industrial application of metaverse technologies such as VR and AR.…”
Section: Discussionmentioning
confidence: 99%
“…During previous epidemics such as SARS, H1N1 flu, and MERS, it was found that people’s perception of the risk of infectious diseases influenced their behavior [ 8 , 9 , 10 ]. Even in the recent COVID-19 era, it has been found that the perceived risk in several fields influences the formation of intentions to lower purchase intentions or switch to alternatives [ 11 , 12 , 13 , 14 , 15 , 16 , 17 , 18 , 19 ]. However, as mentioned above, on-site exhibitions are still preferred as a channel for networking and accumulation of experiences, and the research results show that more than 80% of exhibitors and visitors will participate in on-site exhibitions, most exhibitions in Korea are being held from the second half of 2020 [ 5 ].…”
Section: Introductionmentioning
confidence: 99%
“…The first months of 2020, during which most market-oriented countries introduced forced closures, set a significant precedent for the continuity of e-market development [5,6]. In the effort to slow down the pandemic, traditional brick-and-mortar shops were closed almost overnight, making the online environment an affordable alternative for the safe procurement of demanded goods and services [7].…”
Section: Introductionmentioning
confidence: 99%
“…In the effort to slow down the pandemic, traditional brick-and-mortar shops were closed almost overnight, making the online environment an affordable alternative for the safe procurement of demanded goods and services [7]. Information and communication technologies, and especially m-commerce tools, became interactive gateways to businesses [6].…”
Section: Introductionmentioning
confidence: 99%
“…The outbreak of COVID-19 accelerated the rise of e-commerce in Saudi Arabia. There was a change in consumer behavior whereby the consumers reported a significant increase in their interest in online pharmacy and grocery purchases during the pandemic (Salem and Nor, 2020;Habib and Hamadneh, 2021). Besides, elevation in communication technologies and employing information has enabled more spatiotemporal flexibility for people to buy through the evolution of online shopping (Vasić et al, 2019).…”
mentioning
confidence: 99%