Impact of COVID-19 Pandemic on Consumer Behavior towards the Intention to Use E-Wallet in Malaysia

Edeh, Friday Ogbu; Aryani, Dwi Nita; Tanuja, A; Subramaniam, Prabhakar Rontala; Kee, Daisy Mui Hung; Samarth, Tejas; Nair, Rajesh Kumar; Thirumagal, A; Kannappan, P; Tan, Yee Shan; Teh, Yi Ching

doi:10.32535/ijafap.v4i3.1205

Cited by 10 publications

(11 citation statements)

References 22 publications

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“…The pandemic has had a substantial impact on the Malaysian economy, with layoffs and new graduates unable to look for jobs (Edeh et al, 2021). eWallets are applications designed by authorized banks (or licensed as providers of non-bank E-money) that convert physical wallets into digital features (Singh & Sinha, 2020).…”

Section: Internationalmentioning

confidence: 99%

“…They are concerned to a great degree as the Bank Negara Malaysia has been formally certified more than 42 e-wallets. Some of them are Alipay, Big Pay, Boost, Grab Pay, MAE, Touch 'n Go e-Wallet, and WeChat Pay MY (Edeh et al, 2021) Touch 'n Go eWallet is an electronic wallet that is in the form of a mobile application and also a physical card. An electronic wallet (e-wallet) is an electronic card and an application used for online transactions using smart devices such as smartphones and smartwatches.…”

Section: Introductionmentioning

confidence: 99%

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Touch n Go e-Wallet: The New Payment Style Existed when COVID-19 Hits

Izaidin

2022

IJAFAP

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Touch ‘n Go e-wallet is a smartphone application that has recently gained users since the pandemic of COVID-19 hits Malaysia. Touch ‘n Go is an e-wallet, an electronic card that can make online payments using a smartphone. It is a secure way to pay using a smartphone because it is convenient to use and reduces physical touch, which can spread diseases and germs to other people. The pandemic and the imposition of Movement Control Orders (MCO) and Home Quarantine have encouraged e-wallet usage, as people will choose cashless payments during that period. This study examines how e-wallets help consumers throughout the COVID-19 pandemic in Malaysia. A total of 150 consumers completed an online survey via Google Forms, and the data were analyzed using SPSS. We found that perceived ease of use and trust impacted consumer satisfaction. This research provides new insights on e-wallet perceptions of Touch n Go and how this perception may promote consumer satisfaction. Keywords: COVID-19, E-wallet, MCO, Pandemic, Physical touch, Smartphone, Touch n Go

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Section: Internationalmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Touch n Go e-Wallet: The New Payment Style Existed when COVID-19 Hits

Izaidin

2022

IJAFAP

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“…Furthermore, in comparison, the rate of digital wallet adoption is considered low when compared to Japan and China, which is at 70.6 percent and 83.6 percent in 2020 respectively (Tan, 2021b). Besides, by 2025, Japan aims to reach 98.6 percent (Tan, 2021;Cision, 2022) while China expects to reach USD 10 trillion annually (Trivedi, 2021). Understanding this potential, even though digital wallets have sprouted up, the wide adoption among consumers is still have a long way to go as digital wallets are newly penetrated to Malaysia financial system (Yang et al, 2021).…”

Section: Introductionmentioning

confidence: 99%

“…Zooming into the impact of COVID-19 health crisis on Malaysia, COVID-19 pandemic has resulted in more than 18 percent growth for digital wallet adoption in Malaysia, part of the reason due to the enforcement of the Movement Control Orders (MCO). The enforcement had surged the usage of digital wallet as the situation had pushed people into digital payments with their new payment habits, it had resulted in the overall digital wallets transaction value crossing MYR 20 billion between January and September 2020 (Edeh et al, 2021). Besides, Malaysian even recorded an average of 170 electronic payments in 2020 (Edeh et al, 2021).…”

Section: Introductionmentioning

confidence: 99%

“…The enforcement had surged the usage of digital wallet as the situation had pushed people into digital payments with their new payment habits, it had resulted in the overall digital wallets transaction value crossing MYR 20 billion between January and September 2020 (Edeh et al, 2021). Besides, Malaysian even recorded an average of 170 electronic payments in 2020 (Edeh et al, 2021). The statistic has proven the digital wallet volume had soared 89 percent (roughly 468 million) transactions in one year after the outbreak of pandemic (Ojo et al, 2022).…”

Section: Introductionmentioning

confidence: 99%

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Extended Technology Acceptance Model for Digital Wallet Usage

Lee¹,

Thoo²

2022

IJARBSS

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Omni-present Internet access manipulates the current digital transformation. Digital wallet payment is one of the transformations that has reshaped the traditional payment methods and changed consumer's behaviours in economic exchanges. The digital wallet has accelerated global digital payment volumes. With the situation of COVID-19 pandemic outbreak, the adoption of digital wallets has increased due to most consumers reduce the usage of money in the form of physical coins or banknotes as a medium of exchange for products and services. There is a need to identify the underlying factors that encourage consumers to adopt digital wallets as only few studies have focused on digital wallets adoption in Malaysia. Furthermore, most studies use demographic factors such as age, experience and gender to moderate the relationship between determinants and behavioural intention on the adoption of digital wallets. Still, the findings of digital wallet adoption are inclusive. Since COVID-19 wreaks havoc on both global health and economy, therefore, this study proposes a framework and emphasises on the adoption of digital wallets using COVID-19 risk as the potential moderator to extent the Technology Acceptance Model (TAM). Besides, in this study, the proposed determinants include perceived ease of use, perceived usefulness, attitude and behavioural intention. Questionnaire will be distributed to a total of 140 respondents and converted into Google Form for data collection as it is the best way to reduce the physical contact amid COVID-19 pandemic. The proposed research framework will be analysed using Structural Equation Modelling (SEM). The findings of the study are expected to provide insights and guidelines for government, retailers and future researchers for digital wallet adoption.

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