Impact factors for the development of a competitive and sustainable tourist destination. Case: Southern Sonora Region

Abstract

Sustainability is now seen as a strategy used to encourage tourism. The objective of this research is to analyse the success factors of sustainable tourism in the southern region of the State of Sonora, Mexico. The research was carried out in 2018. The methodology used was qualitative, explanatory and non-experimental, that is, a multiple case study (Guaymas, Isla Huivulai and Alamos). It was concluded that the natural and cultural beauty, security and accessibility, as well as the environmental protection of the area were rated as important by 20% of respondents. Moreover, the business profile of the residents of a particular location with tourism potential and the accessibility of the place were rated as important by 10%. The implications of this are that as sustainable tourism projects are implemented, a variety of aspects will have to be considered in the tourism programme, also ensuring good management in order to achieve suitable conditions. In addition, governments should be encouraged to offer facilities and regulations to contribute to the improvement of these projects.

Sustainability as a success factor for tourism destinations: a systematic literature review

“…Regarding studies that have adopted a supply-side approach, using the opinion of stakeholders and/or experts or secondary data, several stress the importance of destinations prioritising sustainable management of the natural environment in the definition of their development strategies. The empirical evidence found to support this statement is supported by the recognition that environmental management is fundamental (Yenidogan et al, 2021), because environmental degradation has a negative impact on the tourist experience and also on residents' quality of life (Azzopardi and Nash, 2016;Chin et al, 2017;Demirovi c et al, 2016;Gallardo-V asquez, 2019;Rodr ıguez-D ıaz and Espino-Rodr ıguez, 2016). Additionally, today's tourists are increasingly aware of environmental issues, which is aggravated by the consequences of the climate crises the world is facing (Azzopardi and Nash, 2016).…”

“…Yet, fears continue to prevail that the adoption of environmental policies could compromise the profits and competitiveness of tourism destinations and, consequently, the individual prosperity of locals and society in general (Goffi et al, 2019;Pulido-Fern andez et al, 2015). To correct these perceptions, multiple authors have expressed the need for more studies with an empirical focus, as well as proposing models that provide evidence that competitiveness without sustainability is an illusion (Gallardo-V asquez et al, 2019;Goffi et al, 2019). There is also a need to develop Ritchie and Crouch (2003) statement that the different sustainability dimensions are synergistic and not antagonistic (Rodr ıguez-D ıaz and Espino-Rodr ıguez, 2016).…”

La Visión Ecológica Empresarial en La Responsabilidad Social Y en La Mercadotecnia Sustentable Del Sector Turismo

“…Por otra parte, un factor con íntima relación con el medio ambiente es el turismo. El turismo es primordial en el mundo ya que este promueve la creación de empleos, derrama económica, permite el desarrollo de las zonas, desarrolla intercambios culturales y encamina hacia la apertura de otros estilos de vida, sin embargo, también la actividad turística genera una serie de impactos negativos (Gallardo, 2019).…”

“…La mercadotecnia sustentable en las organizaciones, permite que las empresas mejoren su performance con miras en resultados integrales hacia un beneficio ecológico en las regiones donde operan. Lo cual hace que la marca de la empresa tenga una ventaja competitiva (Gallardo et al;2019). Por su parte, Borboa et al (2020), en los resultados de su investigación, menciona que el tener una visión hacia la responsabilidad social, considerando la dimensión ambiental dentro de este aspecto, impacta en la satisfacción laboral y en el desempeño organizacional.…”

Financial Performance Factors and Technological Resources in The Strategic Management of Tourism Companies

“…However, for the years 2020 and 2021 the sector had a considerable drop caused by Covid 19. For this reason, tourism promotes the creation of jobs, economic benefit, allows the development of the areas, develops cultural exchanges and leads to the opening of other lifestyles; however, tourism activity also generates a series of negative impacts (Gallardo, et al;. The stage of modern tourism in Mexico begins in 1945, and the promotion of the tourism sector is considered as an opportunity for economic growth.…”