2020
DOI: 10.33182/tmj.v8i2.1113
|View full text |Cite
|
Sign up to set email alerts
|

“I stay at work for you, you stay at home for us.” Does this Covid-19 campaign work for the youth in Asia?

Abstract: This study investigated the relationship between guilt appeal and compliance with social distancing measures. We proposed that the relationship is double mediated by empathy and responsibility for the unfortunate people who have suffered from COVID-19. This research is novel to an extent as an experimental method is used in the Asian context. The results exhibited that guilt positively affected compliance with social distancing measures. The respondents were directly or indirectly compliant due to the emotions… Show more

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...
2
1
1
1

Citation Types

0
2
0
1

Year Published

2021
2021
2024
2024

Publication Types

Select...
5

Relationship

0
5

Authors

Journals

citations
Cited by 5 publications
(5 citation statements)
references
References 0 publications
0
2
0
1
Order By: Relevance
“…Table 2 shows the Cronbach Alpha (α) and Composite Reliability (CR) values are greater (>) than 0.70. [23] states that these values indicate that each variable studied in this study is considered quite reliable.…”
Section: Instrument Testingmentioning
confidence: 62%
“…Table 2 shows the Cronbach Alpha (α) and Composite Reliability (CR) values are greater (>) than 0.70. [23] states that these values indicate that each variable studied in this study is considered quite reliable.…”
Section: Instrument Testingmentioning
confidence: 62%
“…We propose that the effect of perceived COVID-19 threat on public health recommendation (i.e., social distancing and vaccination acceptance) depends upon the belief in just world’s levels. As socially desired behaviours, social distancing and vaccination affect oneself and others’ welfares (Bertin et al, 2020; Fanggidae et al, 2020). Since belief in just world is closely related to the concept of deservingness, chronic just world believers would take any necessary actions to protect themselves and others from any potential risks, including by complying with public health recommendations.…”
Section: Literature Reviewmentioning
confidence: 99%
“…Therefore, based on these characteristics, guilt reflects a high sense of personal responsibility (Ghorbani et al , 2013) and solidarity with fellow human beings (Tang and Cheng, 2021). Put differently, Fanggidae et al (2020) and Travaglino and Moon (2021) suggest that guilt activates individuals’ sense of compliance to help others as it supports their moral beliefs.…”
Section: Literature Review and Hypotheses Developmentmentioning
confidence: 99%